Retail Focus

FEBRUARY 15, 2024

Understanding how to effectively appeal to this group requires a blend of traditional marketing wisdom and innovative strategies that resonate with the digital-native generation. They are digital natives, highly active on social media, and influenced by trends, yet they are also budget-conscious and value-driven.

Strategy 130

Strategy Retail Marketing Marketing Social Media 130

Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Retail Bound

APRIL 23, 2024

Retail is an ever-evolving industry that has seen its fair share of changes over the years. From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. trillion by 2025, making it a lucrative market for product startups.

Consumer 52

Consumer Social Media Promotion Marketing 52

Inside Retail

APRIL 11, 2024

Meanwhile, Melchers, established in Germany in 1806, boasts a storied history deeply intertwined with the evolution of global trade and a steadfast commitment to delivering tailored market approaches. Our products also available through JD.com, Tmall and social media channels also play a role,” he noted.

Tailored 130

Tailored Gifts Social Media Marketing 130

Inside Retail

OCTOBER 13, 2021

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277

Marketing Social Media Advertising Consumer Electronics 277

Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. And consumers can feel it.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Retail Focus

FEBRUARY 2, 2024

Surviving and thriving in today’s competitive retail market requires more than offering quality products at best prices. These statistics highlight the significance of personalised customer interactions in the retail space. Doing a little more can set your brand apart in the retail segment.

Social Media 130

Social Media Perspective Tailored Strategy 130