Inside Retail

MARCH 4, 2024

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Retailers have failed to understand and represent a large consumer demographic that could be lucrative to their business.

Beauty and Health 264

Beauty and Health Hobbies Fashion Marketing 264

Retail Focus

AUGUST 10, 2022

The restrictions imposed during the coronavirus pandemic resulted in many people learning new skills or returning to hobbies that had previously fallen by the wayside. It helps to set out a strategy and define your objectives. Marketing strategy – One of your main goals will be to attract customers, so you’ll need a strategy to do so.

Hobbies 147

Hobbies Social Media Strategy Planning 147

Snap Retail

JUNE 10, 2021

When it comes to social marketing, most people confuse it with social media marketing. Social marketing isn’t social media marketing, such as marketing on Facebook, Instagram, Linkedin, etc. There are times where social media platforms will be used to spread social marketing campaigns.

Strategy 52

Strategy Marketing Social Media Promotion 52

RetailMinded

FEBRUARY 20, 2023

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Take it a step further: For a relatively hands-off online strategy, it doesn’t get much easier than using Amazon’s Fulfillment by Amazon (FBA) program. Nearly 80% of U.S.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Inside Retail

JANUARY 11, 2024

In the world of high-end fashion resale, few names stand out as prominently as Vestiaire Collective – a marketplace that has revolutionised how consumers buy and sell pre-owned luxury items. IR: Do you have any hobbies that help you switch off and stay balanced? Inside Retail: Tell me about your career journey.

Fashion 130

Fashion Balance Interior Design Hobbies 130

Inside Retail

NOVEMBER 30, 2023

My 20-plus years in tech comms and policy started in Silicon Valley in 2000, cutting across all aspects of consumer/enterprise technology, mobile platform/startup and microelectronics industries across Asia, the US, and Europe. ET: I think being a PR professional today requires so much more than just media management skills.

Balance 130

Balance Management Hobbies Social Media 130

Retailing Insight

JANUARY 22, 2024

Do they have any hobbies? PSYCHOGRAPHICS – What is their lifestyle and perceived social status? Your plan should include media strategies, specific messages, and market penetration techniques. Media usually has the largest audience reach and clout. Do they rent or own their home? What stores do they shop in?

Marketing 52

Marketing Target Market Gifts Social Media 52