Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services. Traditional mass-media campaigns simply cannot compete with that.

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Retail Bound

FEBRUARY 29, 2024

Beginning with idea generation and market research to identify market gaps, companies go through multiple stages of product development before launching the product. Research phase Before diving into ideation, it’s essential to grasp market demand.

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Concept Consumer Design Consumer Electronics 52

Inside Retail

JUNE 20, 2021

Confined to their homes, consumers found new ways to spend their time. The majority of those who occupied themselves by watching TV, shopping, gaming and engaging with social media say time spent on these activities will either taper this year or revert to pre-pandemic levels. Understanding the consumer of 2021.

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Consumer Beauty and Health Consumer Electronics Social Media 242

Trade Show Booth Companies - Trade Group

FEBRUARY 29, 2024

In the rapidly evolving and changing marketing world, staying ahead of the curve is not just an advantage—it’s a necessity. That’s where marketing trade shows come into play, serving as epicenters of innovation, networking, learning, and brand growth. Here are the top 10 Marketing Trade Shows you won’t want to miss.

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Marketing Consumer Electronics Strategy Location 52

Trade Show Booth Companies - Trade Group

JANUARY 25, 2022

Large corporations that excel in online markets benefited from the lockdowns and travel restrictions. It depends on two things: Your industry and market level. Suppose you’re not a large corporation or you do not excel in the online market. The recent Consumer Electronics Show (CES) is a good example.

Reimagine 52

Reimagine Space Consumer Electronics Marketing 52

Trade Show Booth Companies - Trade Group

JANUARY 25, 2022

Large corporations that excel in online markets benefited from the lockdowns and travel restrictions. It depends on two things: Your industry and market level. Suppose you’re not a large corporation or you do not excel in the online market. The recent Consumer Electronics Show (CES) is a good example.

Reimagine 52

Reimagine Space Consumer Electronics Marketing 52