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From product to practices: how fashion “sustainability” is finding its natural place in brand management practices.

Retail Focus

Naturally, fashion brands have embraced sharing on their methods. They changed their perspective by doing business by including clients in their practices. The post From product to practices: how fashion “sustainability” is finding its natural place in brand management practices.

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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself.

Marketing 290
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A step back in time: Piaget’s Sydney store blends old with new

Inside Retail

Taking inspiration from the brand’s very first Salon which opened in Geneva over 60 years ago, the new store concept is designed to be a warm, inviting environment in which customers can learn about the heritage of the brand.

Boutique 246
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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

You can also contact people in your network who can provide you with wise counsel and well-informed perspectives. Brand Your Business. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

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Indonesian designers discuss the rise of modest fashion at NYFW

Inside Retail

Following the show, Vivi Zubedi, who runs her own eponymous modest fashion range, and Pasoari Widiastuti, brand manager at Erigo X, joined Ben Parry, dean of fashion at Parsons School of Fashion, in a panel discussion about the rise of modest fashion and some of the unique characteristics of Indonesian design.

Fashion 130
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Why retail powerhouse FJ Benjamin is bullish on growth in Southeast Asia

Inside Retail

FJ Benjamin, a leading brand management company in Singapore with a portfolio of more than 20 iconic brands including Cole Haan, Marc Jacobs, Rebecca Minkoff and Guess, is back in the black after announcing a full-year profit of $3 million in FY22. Online shopping has of course accelerated during the pandemic. “In

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Proximity retailing and current retail environmental paradoxes

Retail Focus

And to add complexity to the situation, these brands find it difficult to establish a reliable supply chain, as they may not have the same level of relationships or resources as larger brands. Local authorities should contribute to enhancing local retail in small towns At this point, there should be a shift of perspective.