Inside Retail

JUNE 1, 2022

Our private-label strategy is one of identifying gaps or opportunities in categories that we know well, and is based on data collected from our deeply engaged community.”. Viviology will be marketed to all genders, Morris said, as men demonstrate increasing engagement with the skincare category. Cosmeceutical opportunity.

Social Media 182

Social Media Engagement Line Strategy 182

Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers.

Social Media 246

Social Media Apparel Color Texture 246

Inside Retail

JANUARY 2, 2024

Sydney’s Bondi Beach has become home to many pop-up activations and brand collaborations, including, most recently, a beach club venture between membership-based skin clinic Fayshell and ice-cream giant Magnum. Gregg credits this value proposition as one of the major reasons why the business has succeeded and continues to grow. “In

Curate 246

Curate Concept Tailored Management 246

Inside Retail

DECEMBER 4, 2022

LVMH-owned cognac brand Courvoisier recently served up some uniquely French ‘joie de vivre’ at a highly attended pop-up in Hong Kong , as part of its campaign to revive cocktail culture in the market. But despite Courvoisier’s big name backer, Taylor said its brand awareness is relatively low in Hong Kong. Hoping to bounce back.

Marketing 130

Marketing Art Consumer Light 130

Trade Show Booth Companies - Trade Group

MARCH 29, 2024

Pre-event marketing is the ace up your sleeve to boost your event ROI. Another important attribute you need to consider is identifying and reaching out to your audience through social media platforms, Google Ads, and email marketing; think about it as you’re essentially warming up your leads. That’s for sure. The result?

Advertising 52

Advertising Strategy Social Media Marketing 52

Inside Retail

MAY 25, 2023

The expansion in Australia is part of a long-term strategy for Canada Goose, which will operate under a brand management agreement with Brand Collective. We have a very diversified portfolio which is aimed at different demographics and sectors of the market. billion(about A$2.93 Annual US sales dropped by 4.5

Expansion 130

Expansion Planning Fashion Boutique 130

Retail Focus

AUGUST 10, 2023

Luxury brands are progressively expanding their horizons by venturing into unconventional spaces such as hotels, coffee kiosks, bakeries, restaurants, spas, and gyms. This shift in strategy is reshaping the perception of luxury and raising intriguing questions about its impact on the brand.

Expansion 130

Expansion Balance Boutique Curate 130

Retail Focus

JULY 5, 2022

Your plan should clearly state your goals for your company as well as your strategy for achieving them. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

Retail Design 227

Retail Design Social Media Design Interior Design 227

Inside Retail

SEPTEMBER 6, 2022

FJ Benjamin, a leading brand management company in Singapore with a portfolio of more than 20 iconic brands including Cole Haan, Marc Jacobs, Rebecca Minkoff and Guess, is back in the black after announcing a full-year profit of $3 million in FY22. We have ways of managing costs, inventory purchases, and so on.

Management 130

Management Planning Shopping Line 130

Retail Insider

SEPTEMBER 1, 2021

One of the pioneering firms who built a business around acquiring top-selling brands on Amazon and rapidly scaling them is now driving growth from other areas having found the market becoming increasingly saturated with competitors. There is competition from hundreds of companies coming into the market.

Art 98

Art Brand Management Marketing Strategy 98

RetailMinded

NOVEMBER 9, 2023

Nonetheless, make sure that the packaging that you’ll use is in line with your brand’s design philosophy and marketing strategy. In addition to the tips mentioned above, brand owners should consider personalizing the packaging and including a call to action as well. Personalize the packaging.

Social Media 52

Social Media Gifts Color Design 52

Retail Focus

OCTOBER 10, 2023

Pop-up stores can be a valuable tool but must align with a brand’s overall strategy and relevance to the local market. While direct marketing and online retailing emerged in the 20th century, retail continued to evolve by building on previous formats while enhancing the customer experience.

Engagement 147

Engagement Harmony Strategy Management 147

Quarter 20

AUGUST 9, 2019

Community Retail Brand Building. Really as a brand manager or someone charged with the development of your retail design strategy, you're going to be able to fill in these blanks better than any outside source (other than your customers themselves). Brand Strategy for Your Retail Design.

Retail Space 52

Retail Space Space Outdoor Promotion 52