Remove Beauty and Health Remove Consumer Remove Promotion Remove Strategy
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How Shiseido is connecting with customers in a crowded beauty market

Inside Retail

In the US$375 billion global beauty industry, efficacy and simplicity reign supreme. In an exclusive interview, Shiseido’s regional brand director of Apac Sher Le Chua offered invaluable insights into its innovative strategies, approach to addressing the global anti-aging skincare market, and the resonance of its latest campaign.

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Wellness booms and so does the share price of pharmaceutical retailers

Inside Retail

Wellness has become a priority for people in the wake of the pandemic as evidenced by the surge in demand for health and well-being products, which is projected to reach $5.2 Priceline is another Australian pharmacy that has increased its foothold in the beauty and wellness space under the ownership of retail conglomerate Wesfarmers.

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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. Consumers are at the heart of all we do. L Catterton’s strategic partnership with LVMH will also supercharge Sugar’s expansion in the near future. Celebrating uniqueness.

Consumer 130
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Fleeting beauty: Inside the downward spiral of BWX

Inside Retail

To say health and beauty conglomerate BWX has had a difficult few years could be an understatement. After purchasing hundreds of millions of dollars’ worth of successful beauty brands and platforms, the business, which was valued at $860 million five years ago, is now worth about $36 million. It’s a long story.

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Why Aussie beauty brand Cinch Skin changed its approach to retail partnerships

Inside Retail

The 100 per cent all-natural, vegan and cruelty-free beauty brand caters to the growing demand for ‘clean’ beauty products amidst a broader shift of consumers shopping more sustainably. It also sold products online and direct-to-consumer (DTC) via its own website. The brand launched in 375 Priceline stores in 2016.

Marketing 130
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Beauty dupes are all the rage, but are they ethical? It’s complicated

Inside Retail

As a result, beauty consumers, in particular, are searching for ways to try the hottest products, for a fraction of the price. Beauty dupes, short for duplicates, are a big business. It’s a business strategy that’s been around for a while and it isn’t dying off anytime soon. Can a dupe be too good?

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Redefining everyday beauty

Inside Retail

Restrictions during lockdown periods have resulted in at-home beauty alternatives and an increased focus on self-care. The new normal has led to new beauty regimes and habits, represented in the dynamic of growth and decline of the segments. Channel shift in beauty categories. Beauty in the new normal.