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Elevating the Festive Season: The Significance of Luxury Pop-Up Stores During Christmas

Retail Focus

Promotion of Gift Ideas: Luxury pop-up stores showcase curated gift ideas, simplifying the shopping process for customers seeking sophisticated presents. Social Media Buzz: Luxury pop-up stores become social media sensations during the Christmas period.

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Achieving Business Goals: Media Marketing

Retailing Insight

It includes media relations, identifying correct advertising and media platforms, content creation, media management, event coordination, campaign planning, analysis and measurement, and more. You can hire people like an advertising agency, PR agent, social media marketers, SEO expert, videographer, graphic artist, etc.,

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Business lessons from Beyoncé

Inside Retail

Indeed, Beyoncé Giselle Knowles-Carter is not just a superstar musical artist, she’s also a brand and a savvy entrepreneur. This is the tight-knit community of die-hard Beyoncé fans that the artist has nurtured and cultivated throughout her career – and they’ll come to her defence if anyone should wrong her (like Jay-Z).

Artistic 246
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Shein, Temu in fierce fight over US market for $10 dresses

Inside Retail

The battle between them is playing out not only on social media but also in a US court. In US federal court, Shein has accused Temu of contracting social-media influencers to make “false and deceptive statements” against Shein in their promotions of Temu.com.

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HydraFacial open hybrid flagship in London

Retail Focus

LDN Flagship is a hybrid venue that features retail, cosmetic treatment and office workspaces as well as an event space for brand events, masterclasses and expert-led forums with doctors, facialists and makeup artists, and even a VIP suite.

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Indigenous fashion takes centre stage at Country to Couture

Inside Retail

Now in its sixth year, Country to Couture is part of the annual Darwin Aboriginal Art Fair (DAAF) and features collections from Indigenous designers as well as collaborations between First Nations artists and communities and non-Indigenous designers from across Australia.

Fashion 246
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Introducing Asia’s answer to slow fashion: Supermint

Inside Retail

Supermint will also hold exhibitions and workshops every month to help savvy customers connect with the designers and artists to learn about their inspiration and the stories behind their work. “We The brand uses RedBook and TikTok as the main social media channels to sell its products in the marketplace.

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