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Modibodi teams up with Getty to reveal honest depiction of postpartum life

Inside Retail

In the last 12 months, Getty Images searches for ‘candid’ visuals of women increased by 20 per cent in Australia and New Zealand, while global searches for ‘postpartum’ rose by 84 per cent, ‘postpartum depression’ by 41 per cent, ‘birth’ by 16 per cent and ‘mother’ by 32 per cent. Sparking a conversation.

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Modibodi teams up with Getty to reveal honest depiction of post-pregnancy life

Inside Retail

In the last 12 months, Getty Images searches for ‘candid’ visuals of women increased by 20 per cent in Australia and New Zealand, while global searches for ‘postpartum’ rose by 84 per cent, ‘postpartum depression’ by 41 per cent, ‘birth’ by 16 per cent and ‘mother’ by 32 per cent. Sparking a conversation.

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Burger King’s innovative strategy: viral menus and limited collectibles

Inside Retail

The secret recipe In Ng’s opinion, the secret to creating a successful fast-food marketing campaign is combining interactive strategies with a compelling brand story that ensures the brand is top of mind for everyone. “At According to Nielsen IQ, the demand for plant-based products witnessed a 12 per cent increase between 2020 and 2021. “It

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Launching a Kickstarter or Indiegogo campaign soon?

Retail Bound

Here at Gadget Flow, we’ve helped over 5 thousand creators launch and promote their campaigns on Kickstarter and Indiegogo since 2012. In March 2020, the pandemic started to affect most countries. During those months, Facebook and Google advertising fell by over 30% according to Variety. And it keeps dropping every year.

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Djokovic-backed drinks brand Waterdrop taps into water-bottle trend

Inside Retail

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Stanley introduced two new colours, cream and desert sage, in 2020.