Inside Retail

DECEMBER 3, 2023

Aussie shoppers are increasing brand-switching habits by always comparing prices (73 per cent); making unplanned purchases after seeing promotions and discounts (68 per cent) and stocking up on sale items (80 per cent) (1). Using a high-propensity audience is a very effective way to promote your products or services through digital channels.

Customer Retention 130

Customer Retention Advertising Engagement Promotion 130

Inside Retail

JUNE 28, 2021

While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough. A unified front has to span the entire customer journey. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Creative Displays Now

MARCH 4, 2024

What Is Retail Advertising? Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. Keep your brand at the front of customers’ minds. There are three primary types of retail marketing.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

RetailMinded

FEBRUARY 18, 2023

Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. On the other hand, Amazon receives repeat purchases from these customers every month which boosts its revenue. Check out the screenshot below.

Social Media 52

Social Media Customer Retention Engagement Promotion 52

CRP

JANUARY 27, 2023

Consumers have understandably grown skeptical about brands indulging in self-promotion. Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Today, her Instagram brand account has over 1.1

Gifts 52

Gifts Fashion Color Promotion 52

Inside Retail

SEPTEMBER 19, 2022

Acoustic is a marketing and analytics software company that specialises in creating personalised, multi-channel engagement through its Acoustic Marketing Cloud service; optimising and analysing the digital experience through Tealeaf by Acoustic; and, using AI, optimising retail price and promotions through its DemandTec by Acoustic service.

Engagement 147

Engagement Customer Retention Strategy Marketing 147