Frank Mayer

MAY 14, 2021

There was a time when experiential merchandising displays broke the mold with simple video loops or motion sensors prompting audio call-to-actions. Building on the groundwork of these features, many of today’s interactive retail displays go even further with original ideas to showcase and demo products.

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Inside Retail

OCTOBER 13, 2021

Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services. Traditional mass-media campaigns simply cannot compete with that.

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Retail Focus

MARCH 28, 2023

There have been changes in priorities around consumer spending. They relied on advertising, word of mouth and their own product experience in making purchasing decisions. Consumers were often more loyal to certain brands than they are now. Do clients have a say in what they consume and how they consume it?

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Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

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Retail Focus

DECEMBER 8, 2021

Toni Viñals, CEO at nsign.tv, says: “The retail sector is facing a stage of reinvestment in its business models in physical establishments with the desire to achieve a return to normality by offering consumers better shopping experiences that are both safer and more interactive so that the customer’s journey is as attractive as possible.”.

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Ultra Flex

DECEMBER 23, 2020

We have multiple media solutions, tailored for your unique environment. As consumers venture out of their homes to take care of their needs, how can you help them forget for a little while the reality of masks, gloves, and hand sanitizer? Use Window Displays Wisely. Look at these show-stopping window displays: ‘Where Do I Sit?’.

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Retail Bound

FEBRUARY 29, 2024

Out of numerous brilliant ideas, only a handful evolve into products that consumers truly desire. Depending on the nature of your business, be it a startup or a larger company, crowdfunding platforms have emerged as a powerful tool, particularly for startups and companies launching innovative consumer electronics.

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Inside Retail

JUNE 30, 2022

One of the most important takeaways from the webinar was how important it is for retailers to tailor their offerings to the local market. Researching consumer behaviour and hiring local talent are two good ways to gain insight into a new market, according to Krause. Think global, act local. Build brand awareness.

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RetailMinded

OCTOBER 1, 2023

Here are a few tips to help you delve into the psychographic nuances that shape consumer choices. Use the best online survey tools to conduct thorough market research to decipher consumer preferences, revealing what triggers buying decisions. OOH advertising on billboards also guides shoppers to enriched in-store experiences.

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RetailMinded

DECEMBER 2, 2021

If you incorporate a reliable delivery strategy and display it on your website in a way that’s easy to understand, you’re less likely to lose customers. Providers of tailored online business services, Statement , spoke to Alex Weston, Channel Account Manager at software giant Brightpearl, on just how influential a delivery strategy can be.

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Inside Retail

AUGUST 25, 2022

Soni acknowledges that as a vertical specialist in this space, the company has a unique selling proposition for its consumers and they are now offering over 3000 brands on their e-commerce platform. I think at a broader level, we are very cognisant of the fact that our luxury consumer is somewhat different than the broader population.

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VMS

DECEMBER 2, 2022

Epidaur Digital Displays’ FX Series Modular LED Display. Use this FX Series Modular LED Display to quickly create a video wall in a range of shapes, sizes or configurations. Epidaur Digital Displays. MANUFACTURER: Epidaur Digital Displays. Bernstein Display’s Bebe. Bernstein Display.

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RetailMinded

OCTOBER 22, 2020

Matching work t-shirts display brand appeal and team spirit for the company and its workers. It’s the ideal excuse to boost the company’s name and get those goods rolling out the door to consumers. Great Form of Advertising. Vibrant colors, unique font styles, catchy phrases, and terms, it’s all the perfect form of advertising.

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Design Wanted

SEPTEMBER 3, 2021

Instead, the 2021 edition will address the post-pandemic market with more conscious consumers and a wider digitalization of the industry , which includes Salone del Mobile newly launched digital platform. Access via the digital world is a welcome development. The evolution of Patrizia Garganti.

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Nahanco

DECEMBER 7, 2020

I found this excerpt from Professor Robert Hoskins, a professor of display and exhibit at the Fashion Institute of Technology in Manhattan. The turn of the century saw an influx of hanger designs as high-end stores began using hangers to display their fashions (at the time, these new garment holders were called “shoulders”).

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