Inside Retail

MAY 3, 2024

Two elements are really exciting and one is that there is a broader acceptance and normalisation of piercing as part of a fashion accessory and part of a subculture that is mainstream now,” Friis said. The company has a Net Promoter Score (NPS) of well over 80, which Friis described as “very rare in the retail business”.

Apparel 278

Apparel Expansion Fashion Accessories 278

Inside Retail

DECEMBER 13, 2023

Although some consumers may appreciate Lunar New Year-themed products, others, like Frederic Chen , a Chinese-American influencer with over 500,000 TikTok followers, feel that the products made by American retailers often come across as a lazy way to engage with this audience.

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Gifts Accessories Accessories Social Media 130

Inside Retail

MARCH 27, 2024

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. The best retail collaborations appear to be organic, and this partnership met the mark with The Iconic promoting sun safety from a style and fashion perspective.

Social Media 130

Social Media Fashion Engagement Promotion 130

Inside Retail

AUGUST 22, 2023

In addition to its partnership with the Matildas, Rebel is an official partner of the Australian Rules Football women’s league at national and Victorian level, and it has launched its own program to promote participation in sport across regional and metro locations. It provides numerous brand association opportunities.”

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Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Senior retail consultant at Univers Retail | Published author | Visiting lecturer.

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Inside Retail

SEPTEMBER 12, 2023

According to Bastion Insights, a strategy consultancy specialising in cross-cultural insights, luxury Australian retailers have – by and large – struggled to effectively engage with local consumers of South Asian or Mainland Chinese descent. There’s more work [to be done] by Australian brands to cut through with these groups,” she said.

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Inside Retail

SEPTEMBER 20, 2023

Their customers aren’t engaging with the brand as much – but without the experimentation process, you might not know for six, nine or 12 months why it didn’t work, because you’re just guessing. There are multiple ways to display a promotion. You can add urgency, it’s selling fast.

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Engagement Flow Marketing Display 264

Inside Retail

JANUARY 11, 2024

With the growing interest in water bottles as fashion accessories, new players, such as Waterdrop, are seeking to leverage this trend. The brand engaged marketing consultants to promote the drop and has continued to add new colours and limited drops that have created hysteria with its growing cult following.

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Inside Retail

JANUARY 23, 2022

Nearly every aspect of our jobs – from the daily meetings, to the tools we use, to the clothes we wear – has an impact on our level of engagement. Uniforms are a key piece of the engagement puzzle, reminding members that they are part of a team. Team uniforms promote equality. Team uniforms promote loyalty.

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Engagement Promotion Advertising Accessories 130

Inside Retail

FEBRUARY 8, 2024

Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King. It’s no secret that consumer-facing retail has had a tough year trying to stay price-competitive for customers.

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Department Stores Planning Engagement Strategy 264

Design Middleeast

MAY 8, 2024

The partnership between Alsulaiman Group and the Diriyah Biennale Foundation also emphasises the importance of art in promoting cultural understanding exchange. Open to artists, creators, and enthusiasts alike, these workshops offer a unique opportunity to engage with the intersection of art, design, and sustainability.

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Art Artistic Harmony Engagement 59

Inside Retail

APRIL 29, 2024

This ambitious undertaking marks a significant milestone in the evolution of both companies, propelling them into a new era of international growth and consumer engagement. The post VF Corp’s global CCO on the “tremendous opportunities” in emerging markets appeared first on Inside Retail Australia.

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Inside Retail

JULY 6, 2023

The weeks leading up to Christmas, Cyber Monday, and Black Friday typically see a surge in promotional activity that can account for a significant portion of a brand’s annual revenue. This to ensure that there’s sufficient hype and energy surrounding its promotions, and that it’s able to scale its operations to meet demand.

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Strategy Promotion Consumer Engagement 242

Inside Retail

MAY 23, 2021

Innovation room : Where partner brands bring to life interactive transitional experiences from month to month, such as the cusomisable Lebron James t-shirt activation at launch; Energy zone : Where key campaigns come to life with over-the-top merchandising and storytelling to engage customers in a more immersive way.

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Concept Apparel Accessories Accessories 246

Inside Retail

SEPTEMBER 7, 2023

Social commerce harnesses a sense of “friendship” conveyed by influencers, making the online shopping experience more engaging and product recommendations more convincing. It also works especially well with sales promotions. An AI-powered promotional strategy. Shasha Wang Lightning deals and limited-time offers. Loyalty program.

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Inside Retail

MAY 30, 2024

The 3500 square-foot-space features unique design elements such as a fabric-covered wall to speak to the brand’s machine-learning tactics and a fireside chat stage at the rear, aiming to foster a sense of cohesion and brand engagement amongst the brand’s New York fanbase. So I thought what was the secret?” What’s next for Halara?

Social Media 130

Social Media Strategy Space Engagement 130

Retail Focus

FEBRUARY 8, 2024

This event served as a catalyst for the popularisation of pop-up retail, captivating large brands like AT&T, Levi Strauss, and Motorola, who recognised the potential of these temporary stores to engage young demographics in innovative ways.

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Artistic Curate Engagement Art 147

Retail Focus

OCTOBER 25, 2023

They offer one-on-one experiences and employ guerrilla retailing and marketing to engage with their customers on a personal level. Brands actively engage with their customer base, encouraging them to “tweet”, “tag”, and “review” their products to harness the valuable insights customers offer.

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Department Stores Layout Social Media Consumer 162

Inside Retail

APRIL 12, 2024

We measure NPS, better known as net promoter score, which talks to the stickiness of loyalty and engagement,” she added. Vicinity Centres aims to curate a range of premium brands across men’s and women’s fashion, accessories, homewares and more, providing shoppers with access to the latest trends and timeless classics.

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Inside Retail

MAY 23, 2024

Customers are craving reasons to engage with a brand, online and offline. Victoria’s Secret could offer exactly this if they lure customers into the stores with activations, promotions, and interesting experiences. Low sales, low engagement, decrease in brand loyalty, etc,” Amlani said. “Time will tell.”

Fashion 147

Fashion Artistic Consumer Engagement 147

Retail Focus

MAY 9, 2023

Retail environments are becoming increasingly engaged as retailers recognize the importance of creating a one-of-a-kind, memorable customer experience. Brands and retailers need to consider the placement of products, the use of accessories, and the overall visual aesthetics of product displays.

Retail Design 173

Retail Design Design Display Engagement 173

Inside Retail

MARCH 29, 2023

Australian tech accessory brand Quad Lock has partnered with the Grand Prix, investing more that $250,000 on consumer-facing events, as it seeks to transition from a specialisation in smartphone mounts to an expanded outdoor lifestyle offering. Up until the last two or so years, we’ve been heavily engaged as an online D2C brand.

Outdoor 147

Outdoor Expansion Engagement Accessories 147

Inside Retail

SEPTEMBER 2, 2022

The brand says women no longer wish to engage with brands promoting toxic or unrealistic body stereotypes. The survey concluded that consumers are “seeking out” brands that understand them as individuals taking all their complexities and nuances into consideration.

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Promotion Concept Engagement Consumer 240

Inside Retail

MAY 20, 2024

LVMH is tapping into this consumer desire to escape predictable and mundane brand engagements in favour of more intimate experiences with 27 per cent of Asian millennials affirming that they find novelty or uniqueness an essential feature when making purchase decisions,” Reddy said.

Fashion 130

Fashion Concept Consumer Shopping 130

Inside Retail

JUNE 13, 2022

Regular changes to the game ensures Tommy Play offers something new to its fans while nurturing engagement and community. We’re excited to meet Roblox users on their own terms and enrich their experiences within the platform, in engaging ways that we can’t do with traditional social platforms.

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Engagement Fashion Accessories Accessories 130

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Embracing hyper-personalisation enhances customer engagement, loyalty and overall shopping experience.

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Shopping Tailored Customer Engagement Engagement 243

Inside Retail

JULY 30, 2023

One important area is to advance our participation in the circular economy; here, the brand focuses on four aspects — design for durability, innovative materials, promoting recycling and reuse, and championing repair,” she added. This year we deployed it in our new Samsonite ‘Work Folio’ range of business accessories in Asia,” she noted.

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Inside Retail

MAY 4, 2021

As quarantine requirements and travel bans continue to impact brands’ ability to get in front of customers and retail buyers across borders, the New Zealand government is stepping up to help promote its local designers overseas with a new pop-up at Chadstone Shopping Centre in Melbourne.

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Inside Retail

FEBRUARY 29, 2024

Determined to unveil real insights, I dedicated months to engaging with Women of Colour founders in the beauty sector. Sumana Jayanth, founder of hair accessories label Damn Gina said of her experience,“I’m part of several e-commerce groups, and what’s surprising is the distinct atmosphere in an American group.

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Space Promotion Engagement Beauty and Health 130

Inside Retail

APRIL 16, 2023

While certain retailers are identifying the commercial opportunities associated with the month of Ramadan, an expert suggests that Australian retailers are still “at the starting line” when it comes to authentic engagement with the Muslim community. Everyone is at the starting line,” she said. Everyone is at the starting line,” she said.

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Line Engagement Fashion Flow 130

Inside Retail

APRIL 28, 2023

Federal court judge Brigitte Markovic ruled that Katy Perry’s company Kitty Purry partially infringed the trademark of Katie Taylor’s business, which sells mostly clothes online, by promoting the singer’s products through posts on social media, a court filing out on Thursday showed.

Fashion 130

Fashion Design Social Media Promotion 130

Inside Retail

OCTOBER 5, 2023

per cent of diamond engagement rings sold in the US in February were set with lab-grown diamonds. Competitive intelligence and market research platform MarketsandMarkets estimates that 70 per cent of millennials considered buying engagement rings and other forms of jewelry made of chemical vapor deposition (CVD) lab-grown diamonds this year.

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Jewelry Consumer Marketing Engagement 246

Creative Displays Now

JUNE 9, 2022

Why Promote Products at a Checkout Counter Space? It Promotes an Engaging Experience. Accessories to core products. Select Smaller Accessories. If you sell major products at a particular store, fill your checkout display with accessories and other smaller packages. Snacks and single beverages.

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Space Display Accessories Accessories 98

Inside Retail

AUGUST 23, 2022

The brand will be engaging jewellery designer Carrie Yang to give workshops and explain her bespoke services from designing to stone selection and the final steps of handcrafting unique pieces. We want to create a deeper link between consumers and fashion designers and help our local designers promote their brands to international markets.

Fashion 130

Fashion Advertising Art Social Media 130

Inside Retail

MAY 11, 2023

Pricing, branding and product Right now, B&L has high-low pricing – a pricing strategy that relies on sale promotions – versus Kmart’s everyday low prices. So how could B&L make a play for the bigger slice of the pie? This is an interesting one in the current climate.

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Apparel Curate Fashion Strategy 130

Contra

APRIL 26, 2024

These offices are noted for their unique designs that aim to improve work-life by promoting comfort, creativity, and a sense of community. Consider adjustable desks to allow for standing work positions, promoting better posture and health. For example, blue can promote calmness and focus, while yellow can inspire creativity.

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Light Space Promotion Layout 52

Inside Retail

MAY 12, 2022

And we use all these five elements to create all the accessories and clothing items in the film. I think that’s the easiest way for people to get engaged in the digital world. There are also references to the five elements in Chinese culture. Dan Tse : Everything is made of the five elements: Wood, fire, water, earth and metal.

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Fashion Promotion Balance Accessories 147