Remove Accessories Remove Consumer Remove Line Remove Social Media
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What Stanley’s Valentine’s Day sellout says virality in retail

Inside Retail

There are countless examples of how social media virality, especially on TikTok, has helped lift a company’s profits in unprecedented ways, from the sale of fragrance products via #perfumetok to antacids via #hotgirlswithstomachissues. The hashtag #StanleyTumber has garnered over one billion views on just TikTok alone.

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Art and upcycling: How Casetify plans to reach 100 stores globally by 2025

Inside Retail

Following its store launch in Sydney earlier this year, Hong Kong-based tech accessories brand Casetify is planning to expand across Australia, as part of a larger goal of reaching 100 stores globally by 2025. We will continue to [bring] Australians tech accessory designs that best represent them.”

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Skin deep: Why Camilla and Marc, H&M and Jurlique are embracing ageing

Inside Retail

H&M announced a collaboration with Iris Apfel, New York style icon, fashion designer and interior decorator who likes to dress up “for herself and herself only” and is known for her vibrant clothing, fun accessories and signature thick, oversized specs. The line will be designed for all ages and sizes, thanks to her “why be boring?

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“Bold and adventurous”: Why men’s jewellery is having a moment

Inside Retail

Jewellery brands that once sold purely to a female audience are now launching male-focused lines, and kicking off a bigger focus on unisex design. While in keeping with the brand’s core focus, the men’s range is tailored to a different consumer, co-founder Kerryn Langer told Inside Retail. And with more demand comes more supply.

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“I didn’t have any formal experience in the retail industry”: Alyce Tran

Inside Retail

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. At first it started as a fashion blog; we launched a small clothing line that didn’t get so much traction and then pivoted into leather accessories.

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As France weighs fast-fashion ban, is the circular economy the future of retail?

Inside Retail

According to Roy Morgan data, the attitude of Australian consumers is shifting towards the circular economy with 34 per cent of Australians both buying and selling second-hand items. But, with an aggressive spend on social media, they are hard to ignore.

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From crossbody bags to sneakers: gender-neutral fashion is here to stay

Inside Retail

As confirmed by data from McKinsey & Company State of Fashion 2023 report , US-based consumers are the leading audience for this category, with 36 per cent confirming they had purchased fashion products outside of their gender identity. As previously mentioned, Gen Z consumers are the primary shoppers of gender-fluid fashion items.

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