Parcel Pending

SEPTEMBER 30, 2021

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. 2020, February 9).

Customer Retention 52

Customer Retention Engagement Form Social Media 52

Inside Retail

JUNE 28, 2021

To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough. A unified front has to span the entire customer journey.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Parcel Pending

APRIL 20, 2022

The D2C e-commerce market exploded during the pandemic as consumers were house-bound and took to online shopping to fulfill their grocery, wardrobe, home goods, and grooming needs. Many discovered new brands through D2C marketing, especially direct sellers – who were better positioned for ordering, communicating, and fulfilling online sales.

Social Media 52

Social Media Consumer Customer Retention Marketing 52

CRP

JANUARY 27, 2023

Businesses – startups or big players – have inundated the online world with marketing static. This is why the demand for unique and innovative digital marketing strategies has increased. According to studies, influencer marketing platforms are expected to hit a market size of $370 million by 2027.

Gifts 52

Gifts Fashion Color Promotion 52