Remove 2020 Remove Advertising Remove Consumer Remove Retail Sales
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Mmm, it’s the sweet smell of advertising success

Inside Retail

Since early 2020, like everyone, I’ve been online a lot more. I’m seeing greater quantities of online advertising and – especially if they’re good ads – feel motivated to purchase. . Locally, the retail industry sustained substantial growth throughout the first pandemic affected year (2020-2021). Yes, you read that right.

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Retail holiday preparedness: Six tips to maximise sales events

Inside Retail

With retail being one of the most negatively impacted industries in 2020, there’s no doubt that businesses within this sector are eager to recoup losses. One surefire way to drive customers back is by participating in key retail sales events. For most brands, sales events have become a regular part of the calendar.

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How YouTube aims to take a piece of the social commerce pie

Inside Retail

Modern consumers, especially those within the Gen Z age bracket, are becoming increasingly interested in shopping methods that differ from the traditional e-commerce model of a direct-to-consumer website or shopping online via big-box retailers. billion in 2027. billion in 2027.

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Amazon shares tumble after weak Christmas trading outlook

Inside Retail

Amazon on Thursday forecast a slowdown in sales growth for the holiday season, disappointing Wall Street and warning that inflation-wary consumers and businesses had less money to spend. Wedbush Securities analyst Michael Pachter said, “It’s possible that retail sales will decline year-over-year. Cloud misses.

Consumer 243
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How to ensure Black Friday doesn’t become the nightmare before Christmas

Inside Retail

When is it too early to advertise Christmas products in store? Yet even we have noticed that retailers appear to be decking the halls and increasing the play count for Mariah Carey’s ‘All I want for Christmas is You’, earlier each year. Consider this; last year retail sales in November rose 5.8%

Consumer 246
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Tips from a travel retail expert on tapping into passenger demand

Inside Retail

To say that the Covid-19 pandemic disrupted the retail industry would be an understatement. However, with international borders open again, and everyone seemingly heading to Europe in recent months, the travel retail market is booming. In 2019, the global travel retail market was valued at US$74.31 billion in 2020.

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So you think it’s time for a digital transformation. Read this first

Inside Retail

Online retail sales showed exceptionally large growth over the main lockdown periods of 2020 and 2021. A recent Australia Post report found that online retail sales growth in 2021 had doubled the pre-pandemic growth baseline, with an annual increase in online sales of 12.3 per cent.