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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

If you cast your mind back to 2019, Christmas was business as usual. “E-commerce People were shopping in stores and Black Friday, Cyber Monday were becoming successful sale events on those specific days. But people were starting to shop for Christmas around that time. Consumers will continue shopping earlier.

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How digital signage and kiosks can help stores match the online experience

Inside Retail

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

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Myer’s latest trading update is a testament to putting the customer first

Inside Retail

The customer is always right After six years executing its ‘customer-first plan’ under King’s leadership, Myer has managed to turn around its reputation with consumers and bolster its bottom line for shareholders – even if only marginally.

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30 Stats that Prove Visual Merchandising is More Important than Ever

Contra

Check out every statistic you need to know about Visual Merchandising in 2024 below: Influence on Customer Decisions and Traffic 8 out of 10 shoppers base their buying decisions on what they see in-store. Magazine, 2019) Window displays alone can boost foot traffic by 23%. (VM

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30 Stats that Prove Visual Merchandising is More Important than Ever

Contra

Check out every statistic you need to know about Visual Merchandising in 2024 below: Influence on Customer Decisions and Traffic 8 out of 10 shoppers base their buying decisions on what they see in-store. Magazine, 2019) Window displays alone can boost foot traffic by 23%. (VM

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Inside Retail/ShipStation research reveals emerging customer behaviours

Inside Retail

Long periods of restricted access to in-person shopping have driven consumers towards e-commerce stores, spending more hours shopping online and generally broadening the dimensions of their engagement. The report examines the phenomenon of unplanned purchasing – not to be confused with impulse buying for low-price items.

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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). The brand uses various platforms for product launches and brand storytelling.