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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do.

Consumer 130
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Prepping for growth: Rowing Blazers’ new CEO is just the beginning

Inside Retail

How Rowing Blazers pulled off a successful gamble Rowing Blazers was founded by designer, archaeologist, and former US national team rower Jack Carlson in 2017. In addition, Rowing Blazers has released limited-edition collaborations with luxury brands and retailers like Gucci, Tudor, Seiko, and Tag Heuer.

Apparel 130
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“We are still in the early innings”: Liquid Death’s SVP of strategy

Inside Retail

However, as unique as the brand name is, the company has taken an even more “metal” approach to marketing. From collaborations with beauty brands to tongue-in-cheek hashtags like #MurderYourThirst, Liquid Death has captured consumer attention in a way that few other brands, let alone those in the beverage category, have been able to.

Strategy 130
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NRF 2022: Robomart Secures Patent Protecting Model to Provide Store-Hailing Services

VMS

The company, which is the world’s first store-hailing service, is revolutionizing the retail industry by delivering the fastest and most convenient shopping experience to consumers through its fleet of on-demand mobile stores. The average time from a consumer hailing a Robomart to completion of sale is nine minutes. times a week.

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“We need to move faster”: Mulberry CEO on traceability and transparency

Inside Retail

According to Reffstrup, getting information on raw materials and other data from Tier 4 is incredibly difficult as the market is very opaque in this regard. Customers are able to view this information by tapping onto the NFC-enabled tags using their smartphones. In some cases, we only know if the fibres are organic or not.

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What brands can learn from the Béis Wash marketing strategy

Inside Retail

The evolution of once seemingly functional items, such as luggage, shoes and the humble water bottle, into status symbols, has led particular brands to develop cult followings and created opportunities for new products and services that cater to these consumer obsessions. The #airportoutfit has amassed over 690.3 I know what I want.

Strategy 246
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Fast Retailing CIO talks RFID, self-checkout and continuous improvement

Inside Retail

Sensors instantly read the RFID tags embedded in the products, present the shopper with the total price on the screen, check if they want a bag or if they are loyalty program members, and then ask how they wish to pay. Consumers who use the service are often effusive about the technology, with Reddit threads about it.