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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

Consumers are at the heart of all we do. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer. Celebrating uniqueness.

Consumer 130
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Prepping for growth: Rowing Blazers’ new CEO is just the beginning

Inside Retail

How Rowing Blazers pulled off a successful gamble Rowing Blazers was founded by designer, archaeologist, and former US national team rower Jack Carlson in 2017. When I told people we were going to do rugby shirts in a big way, the rugby shirt was dead too. Preppy is over, it’s dead,’ they said.

Apparel 130
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“We need to move faster”: Mulberry CEO on traceability and transparency

Inside Retail

Customers are able to view this information by tapping onto the NFC-enabled tags using their smartphones. Through digital IDs, brands can steward these products through resale, it’s a great monetisation tool, and it builds a longer lasting relationship with the consumer,” she noted. Power to the people.

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Fast Retailing CIO talks RFID, self-checkout and continuous improvement

Inside Retail

What does a retailer do when it has developed a self-checkout system broadly considered in the industry as the best in the world? Consumers who use the service are often effusive about the technology, with Reddit threads about it. As Supply Chain Dive recorded, in the early 2000s RFID tags cost 50c to 75c US each.

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What brands can learn from the Béis Wash marketing strategy

Inside Retail

The evolution of once seemingly functional items, such as luggage, shoes and the humble water bottle, into status symbols, has led particular brands to develop cult followings and created opportunities for new products and services that cater to these consumer obsessions. The #airportoutfit has amassed over 690.3 I know what I want.

Strategy 246
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Why the Frenchie, DJs collab is a “watershed moment” for Aussie retail

Inside Retail

He also noted that it’s one of the first major retailers in Australia to do so. “I In late 2017, Mele started working on branding and messaging, and after considerable time spent on product formulation and development, Frenchie launched as an online D2C store in December, 2020.

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The Future of Retail in the New Era of Risk

Retail Prophet

A shock to the system of western merchants and consumers who had largely operated with an assumption of unconstrained access to whatever they’ve wanted, whenever they’ve wanted it. But in the process also opened global consumer markets to risks that would make the cotton collapse of 1861 look like a picnic. Rebuild for Transparency.