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Achieving Business Goals: Media Marketing

Retailing Insight

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

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Inside the rise of the ‘art-lennial’

Inside Retail

The US-based company offers more than 350 different prints from over two dozen artists, including Takashi Murakami, KAWS, Yoshitomo Nara, Shepard Fairey, Hebru Brantley, Matt Gondek, Madsaki and Futura. And it recently announced a multi-year partnership with contemporary New York artist Daniel Arsham. . A booming market. “As

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How iconic piano brand Steinway is reaching next-gen music lovers

Inside Retail

Founded in 1853, Steinway pianos have long been known for their craftsmanship, fine finish and sound quality, making them the choice of artists from 19th century Russian composer Rachmaninov, to modern-day American songwriter Billy Joel. These factors have led to the opening of Pianoland, a second-tier outlet in Singapore.

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Retail appointments of the week

Inside Retail

Virgil Abloh, artistic director at LVMH, Louis Vuitton and Off White, died on the weekend. In 2013, he founded Off White, and he became the men’s artistic director of Louis Vuitton in 2018. Hillberg joined SurfStitch as merchandise manager in 2014, before becoming general manager in 2015 and managing director in 2018.

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Lululemon hits its stride in Asia amid ambitious global growth plans

Inside Retail

In the heart of Hong Kong, where the bustling finance world meets the city’s rich tapestry of artistic expression, Lululemon’s flagship store at IFC mall stands as a testament to the brand’s evolution since it opened its doors in 2015. million in 2021 to US$247.48 million by 2028, reflecting a CAGR of 10.5

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Unconventional luxury brand collaborations are everywhere. Here’s why

Inside Retail

As a result, new forms of luxury consumption, like second-hand luxury markets , are popping up. While luxury brands are known to collaborate with artists , they have been pushing the boundaries of the luxury strategy by teaming up with unexpected non-luxury partners.

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Why the “stars are aligning” for a successful return of Marc Jacobs Beauty

Inside Retail

The rise and fall of Marc Jacobs Beauty Marc Jacobs Beauty quickly developed a devoted fanbase upon its debut into the world of cosmetics, with its gel eyeliners and the “eye-conic” long-wear eyeshadow palettes proving particularly popular with beauty lovers and makeup artists alike.