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Louis Vuitton, London

Retail Store Windows

Can this brand ever do anything wrong when it comes to their campaigns / promotions / visual elements? You may have seen this collaboration between the brand and Yayoi Kusama (the last one we seem to recall was in 2012) at the brands stores around the world via social media. We think probably not. Just staggering.

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Potential Olympics sponsorship deal tests LVMH heir Antoine Arnault

Inside Retail

Discussions on the Olympics deal, being negotiated by Antoine, revolve around promotions focused on LVMH as a group, its two biggest fashion labels – the Louis Vuitton and Dior brands – as well as champagne. It could cost France’s wealthiest businessman Bernard Arnault some $161.31

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Potential Olympics sponsorship deal tests LVMH heir Antoine Arnault

Inside Retail

Discussions on the Olympics deal, being negotiated by Antoine, revolve around promotions focused on LVMH as a group, its two biggest fashion labels – the Louis Vuitton and Dior brands – as well as champagne. It could cost France’s wealthiest businessman Bernard Arnault some $161.31

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Foodpanda’s Evelyn Tay talks travel, sport and 20-plus years in comms

Inside Retail

She volunteered at the 2005 Singapore Olympic Congress and Team Singapore activities at the 2012 London Olympics. Evelyn Tay: I manage all aspects of communications, government, and public affairs, as well as sustainability and corporate social responsibility (CSR) programmes across Asia at Foodpanda.

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A Brief History of Experiential Marketing 

Trade Show Booth Companies - Trade Group

Oscar Mayer’s nephew came up with the brilliant idea to promote the family’s hot dog company by building a giant hot dog vehicle affectionately known as the Weinermobile. Companies and brands started incorporating technology coupled with the rise of social media into their campaign to amplify their reach and overall impact.

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First look: V&A’s 1900-Now gallery brings “the history of design to life”

Design Week

And alongside these objects is a promotional publication from furniture manufacturer Vitra, published between European lockdowns last year, which considers the return to work, promoting blended working – work from home and the office. It’s here that Rizzoli’s book of Kim Kardashian’s selfies can be found.

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Launching a Kickstarter or Indiegogo campaign soon?

Retail Bound

Here at Gadget Flow, we’ve helped over 5 thousand creators launch and promote their campaigns on Kickstarter and Indiegogo since 2012. A lot has changed since we featured a crowdfunding campaign for the first time back in 2012, and this article is all about getting you ready to launch your campaign in the coming months.

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