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“Consumers want to be thrilled”: HP Malaysia MD on retail’s “seismic shift”

Inside Retail

By bringing together the offline and online experience, the store provides an immersive, engaging experience that enables consumers across the region to feel the same level of care and support from HP, no matter how they choose to engage with us,” Tan said.

Consumer 130
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How to embrace the ‘gifts’ in challenging situations

Inside Retail

By being aware of and accepting these lessons, we can then share them within our team and take engagement, collaboration and connection to the next level. Remember it all starts with creating a space of trust to deepen self-awareness and accept and share the lessons as one team. Why do we need a gift mindset? Create a forum to share.

Gifts 264
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Kate Spade CEO & brand president on creating social impact through collaboration

Inside Retail

In 2012 Fraser became the president of Marc Jacobs after over 13 years in the business before leaving to become the CEO of Anne Klein in 2015. Our efforts in this space continue to deepen. Core is so important to our business and to how our customers, both existing and new, consider and engage with our brand.

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Rapha invests in flagship clubhouse expansion

Retail Focus

Rapha’s first UK Clubhouse – which launched in 2012, a stone’s throw from Piccadilly Circus – has today reopened its doors having undergone a complete refurbishment. It will also feature an experiential space to celebrate the culture of cycling, a larger café area for its riding community and a packed events and rides calendar.

Expansion 130
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4 Priorities To Consider When Designing Workplaces For Gen Z

All Work

Office design is an essential piece of the puzzle to keep Gen Z and others motivated, engaged, and physically and mentally supported. Born between 1997 and 2012, Gen Z is the first digitally native generation and is becoming the most diverse and educated. This article was written by M Moser’s Michelle Smith for Work Design Magazine.

Design 92
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A Brief History of Experiential Marketing 

Trade Show Booth Companies - Trade Group

Experiential marketing is often called “engagement marketing” or “event marketing.” Instead of relying on traditional advertising methods such as commercials or print ads, experiential marketing seeks to engage potential clients or customers in a real-life, interactive way.

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How Do You Prepare Your Office For Future Success? Design It For Gen Z

All Work

This article was written by Susan Dwyer of Hendy for Work Design Magazine. Born between 1997-2012, Gen Z is the first “fully mobile” generation, completely integrated into technology before entering the workforce — more so than any generation that came before them. Gen Z employees crave a deep connection to the company they work for.

Design 52