Inside Retail

FEBRUARY 15, 2024

Another business embracing the moment is Australian hardware retailer Bunnings, which has been on the social media beat, with its Frank Green cup car cupholder solution that went viral. The 2010 sale was part of a strategic partnership to develop and accelerate the brand’s domestic and international growth.

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Inside Retail

OCTOBER 24, 2023

Varied experiences Broderick has been at New Era since 2010, leading the APAC team, and he has witnessed several key milestones and turning points in growing the headwear culture in the region. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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Inside Retail

APRIL 22, 2021

And like Apple, Nike’s access to global data and consumer insights informs its strategies. Keep in mind when reading about immersive technology that no matter our age and what we think about digital channels, Generation Alpha (people born between 2010-2025) will be more tech-savvy than any other generation.

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Inside Retail

FEBRUARY 6, 2022

Kim Zorn: Princess Polly’s story started around 2010 from a beachside apartment on Australia’s Gold Coast. I think we’ve really differentiated ourselves by being customer-obsessed, social media-driven and, what we call ourselves, a content powerhouse. We have great engagement on the [SMS] channel.

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Contra

APRIL 11, 2023

The term is coined from the word “guerrilla”, which refers to the strategy used by small, agile, and mobile forces to take their larger, better-equipped opponents by surprise. For example, during the 2010 FIFA World Cup, a Dutch beer company set up an advertising billboard outside the stadium where the final was being played.

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CRP

JANUARY 27, 2023

This is why the demand for unique and innovative digital marketing strategies has increased. Born in Denmark and brought up in Sweden, Anine Bing started as a model and became an influencer promoting several fashion brands on her Instagram account as early as 2010. Bing opened her first Los Angeles store in West Hollywood in 2014.

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Inside Retail

JUNE 8, 2022

Super apps are digital platforms that provide multiple services, such as shopping, payments and social media – and they are on the rise. Coined in 2010 by Blackberry founder Mike Lazaridis, the term ‘super app’ was first used in its current context to describe China’s WeChat, which offers messaging, payments, e-commerce and more.

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