Inside Retail

JANUARY 12, 2023

TikTok’s #TikTokMadeMeBuyIt hashtag has been used more than 7 billion times, by users posting what they have bought based on product recommendations on the site. Obviously advertisements include ‘shop now’ buttons, and shopping tags allow brands and retailers to tag products in their stories and posts.

Social Media 264

Social Media Beauty and Health Engagement Customer Engagement 264

Inside Retail

AUGUST 10, 2022

While Facebook users will still be able to broadcast live events on the platform, the ability to create product playlists and tag product features on Facebook Live will be disabled. Customers had to Facebook message a hashtag to the Kit Kat account.

Form 130

Form Shopping Engagement Planning 130

Hunton Andrews Kurth

NOVEMBER 21, 2023

In some instances, the influencers used hashtags like “safetyofaspartame,” “cndnsugarnutr” (to mean the Canadian Sugar Institute), or “Paid partnership with ameribev.” In addition, putting a hashtag six or seven lines deep in the caption of a post is simply insufficient to meet the clear and conspicuous disclosure requirements.

Advertising 90

Advertising Consumer Social Media Line 90

Inside Retail

AUGUST 20, 2023

The emergence of hashtags like #tourdrobe (a combination of tour and wardrobe), #erasoutfit, and #renaissance outfit, which fans are using to show off their outfits on TikTok and Instagram speaks to the demand.

Fashion 130

Fashion Apparel Accessories Accessories 130

Inside Retail

MAY 14, 2024

From collaborations with beauty brands to tongue-in-cheek hashtags like #MurderYourThirst, Liquid Death has captured consumer attention in a way that few other brands, let alone those in the beverage category, have been able to. However, as unique as the brand name is, the company has taken an even more “metal” approach to marketing.

Strategy 130

Strategy Advertising Marketing Social Media 130

Retail Bound

AUGUST 16, 2022

By tagging the event on social media, utilizing show hashtags, and participating with the leaders in the industry, this will also open the door to new business. Press kits can be sent to media that are unable to attend the event too, allowing your press coverage to go further than just the media present at the event.

Social Media 98

Social Media Advertising Other Promotion 98

Trade Show Booth Companies - Trade Group

APRIL 25, 2024

Set up a themed photo booth or a creative backdrop that encourages attendees to take photos and share them on social media, tagging your brand. Share live updates, photos, and videos directly from the floor using the event’s official hashtag. Social Media Why wait until after the show to engage?

Marketing 52

Marketing Social Media Promotion Engagement 52