Inside Retail

MARCH 27, 2024

Inside Retail spoke to The Iconic’s chief marketing officer , Joanna Robinson, to unpack the strategy that propelled this successful campaign. “As The best retail collaborations appear to be organic, and this partnership met the mark with The Iconic promoting sun safety from a style and fashion perspective.

Social Media 130

Social Media Fashion Engagement Promotion 130

Trade Show Booth Companies - Trade Group

SEPTEMBER 20, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" Prioritize the creation of meaningful and unforgettable experiences, leverage user-generated content, and execute compelling online media campaigns as integral components of your experiential strategy. Here are some strategies to effectively engage Gen Z consumers.

Engagement 52

Engagement Strategy Marketing Social Media 52

RetailMinded

OCTOBER 1, 2023

From harnessing the power of social media influencers to crafting intricate omnichannel campaigns , independent retailers must cross over the complexities of modern marketing tactics. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market.

Strategy 52

Strategy Social Media Display Engagement 52

Inside Retail

NOVEMBER 14, 2022

Having been in the role for over 17 years, Sylvester is perfectly positioned to give his perspective on the Macau marketplace and the retail sector in general. The market has moved a lot since I started back in 2005. So we work a lot on social media, making sure we have Instagram-able moments and so on.

Social Media 130

Social Media Shopping Target Market Perspective 130

Inside Retail

JUNE 21, 2022

Bailey explained that apart from sustainability and ethical business practices, brands which put an emphasis on diversity, equity and inclusion (DEI) will also score higher among the Gen Z target market. The harder thing for brands these days is to have meaningful interactions with their target markets in an authentic manner.

Target Market 130

Target Market Social Media Consumer Marketing 130

Retail Bound

NOVEMBER 21, 2023

Jump ahead to today, and you can buy everything from pizza to pants to pillows all from your phone or laptop, and social media is making that even easier — specifically TikTok. Looking Ahead Shopping on TikTok — or any social platform, in general — isn’t going away any time soon.

Consumer 52

Consumer Shopping Social Media Perspective 52

Retail Bound

APRIL 20, 2022

It’s an age-old question — How can your product company increase sales in an ever-changing and competitive market? Great marketing strategies and white-labeling popular products were proven ways to grow revenue and make your company more attractive to potential acquirers. And then, talk to your target customers.

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Target Market Marketing Design Social Media 52