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How changing consumer tastes are driving China’s competitive coffee market

Inside Retail

Reporting by Sophie Yu, Casey Hall and the Beijing newsroom; Additional reporting by Roberto Samora in Sao Paulo and Marcelo Teixeira in New York; Editing by Caroline Stauffer and Alistair Bell) The post How changing consumer tastes are driving China’s competitive coffee market appeared first on Inside Retail Australia.

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Analysis: How white-collar wage cuts in China are hurting consumption

Inside Retail

Reporting by Ellen Zhang and Marius Zaharia; Additional reporting by Liangping Gao and the Beijing newsroom; Graphics by Kripa Jayaram; Editing by Kim Coghill. . “If weak confidence becomes entrenched, it could be self-fulfilling and derail the recovery,” said Xiangrong Yu, China chief economist at Citi.

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The Spooky Truths About Public Relations

Retail Bound

The newsroom and news cycle are complicated. Journalists sometimes ghost us. While we have excellent relationships with journalists, they don’t always respond to our pitches. Editors & reporters are very busy. An uninterested journalist will usually delete our pitch with no explanation as to why they didn’t want to cover it.

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5 Reasons Why Journalists Aren’t Responding To Your New Product Pitch

Retail Bound

The truth is that if I didn’t find something in that first sentence or two that pulled me in, it likely wasn’t a pitch that was right for our newsroom anyways. It was the only way to keep up and keep my sanity. So don’t bury the lead! If you have a pitch that needs 2 plus sentences of runway to get off the ground, delete it and start over.

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2023 PR Predictions

Retail Bound

The result is a changed newsroom dynamic where freelancers pitch story ideas to multiple editors, often not knowing themselves where or when an article might run. MORE FREELANCERS & FEWER “STAFFERS” The publishing industry has changed dramatically over the past year.