Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ But first, let’s take a look at the history of DTC and why it became so popular.

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Inside Retail

OCTOBER 21, 2022

With Covid-19 safety measures and proximity rules, trading conditions worsened, and many businesses had to adapt to online shopping and increase their digital presence, which resulted in increased spending on the reinvention of in-store operations to maintain a competitive edge. . How can we meet the new demands?

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Retail Bound

JANUARY 24, 2023

We don’t exactly have a crystal ball to look into the future of PR, but we can make educated guesses based on our experiences and analysis. As publications continue to lose ad revenue and cut staff, we will likely see this trend continue in 2023. We’ve written extensively about how to get started with affiliate marketing as a brand.

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All Work

DECEMBER 30, 2021

In 2022, there will be some new changes to the workplace that have been impacted by current trends spurred on by the pandemic. The world of work is continuously evolving and it follows never-ending trends, some of which will greatly improve the way we work in the future. The role of the office has changed. The New Role of the Office.

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Creative Displays Now

MARCH 8, 2022

From the moment consumers step foot in a store, they start making purchasing decisions based on what they see. It’s a crucial strategy to make your products stand out in a competitive retail space. It’s a crucial strategy to make your products stand out in a competitive retail space. Visual Merchandising Explained.

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CRP

JANUARY 27, 2023

Influencer-Inspired Packaging Trends 2023 Today, many brands fail to get the attention of their target audience on the internet. Businesses – startups or big players – have inundated the online world with marketing static. This is why the demand for unique and innovative digital marketing strategies has increased.

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Inside Retail

SEPTEMBER 23, 2021

As a result, the homewares and furniture market is having a major moment. Although western furniture brands have typically led home decor trends in the past, a new main player has emerged in the market. Staying true to its digital native roots, the store acts as more of a storefront for Taobao’s app.

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Inside Retail

JUNE 20, 2023

Other popular generative AI (GenAI) interfaces are creating music and art, from digital painting to sculptures and clothing designs. With GenAI, marketers can create content that will resonate with a specific individual. GenAI apps can create, adjust and morph imagery, saving a lot of time in reshooting or editing photographs.

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Design Wanted

DECEMBER 17, 2021

How realistic is Mark Zuckerberg’s metaverse concept and what impact will it have on designers? On the surface, an NFT-rich metaverse seems like an abstract concept for the super rich to enjoy, or perhaps this is just the start of more ‘phygital’ (blended physical and digital) experiences within the design world.

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Design Wanted

DECEMBER 17, 2021

How realistic is Mark Zuckerberg’s metaverse concept and what impact will it have on designers? On the surface, an NFT-rich metaverse seems like an abstract concept for the super rich to enjoy, or perhaps this is just the start of more ‘phygital’ (blended physical and digital) experiences within the design world.

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Retail Prophet

JULY 18, 2022

How, we wondered, could our supposedly modern supply chains be so fragile? While cotton could indeed be sourced elsewhere, the US had several distinct market advantages. If anything, it was the use of slave labor that made it simply impossible to compete with the United States with on the global cotton market.

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Inside Retail

MARCH 31, 2022

While H&M and Zara were weighed down with logistics problems and store closures, Shein’s direct-to-customer, digital-only approach minimised losses from lockdowns. Shein leveraged TikTok’s increasing popularity by inundating the app with viral styling challenges and haul videos, which became a hit amongst Gen Z users.

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