Retail Bound

FEBRUARY 21, 2023

First and foremost, you should think about the product itself and the target market that it’s intended to reach. Also, does the target market have access to retailers who carry products like yours? Retail requires marketing and investment, having positive cash flow is required to support several months of ‘running-room’.

Target Market 52

Target Market Promotion Strategy Flow 52

RetailMinded

AUGUST 31, 2022

It can be as simple as word of mouth, especially if you are in the neighbourhood lemonade business, but the bigger and more widespread your business, the more complex your advertising campaign will need to be to ensure the correct level of market penetration. In the digital age, the most common form of advertising is digital advertising.

Advertising 98

Advertising Social Media Circulation Promotion 98

Retailing Insight

MAY 2, 2024

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

Marketing 52

Marketing Social Media Advertising Outdoor 52

Creative Displays Now

NOVEMBER 8, 2021

Customer flow: The way that a customer navigates a store’s aisles is the customer flow. Understanding customer flow and the common patterns of buyer behavior associated with the way customers interact with merchandise is an essential part of retail management strategy. Streamlines foot traffic. Maximize every aisle.

Layout 98

Layout Flow Display Merchandising 98

Greater Group

JUNE 9, 2023

While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. Also called the “Free-Flow Plan”, this layout combines Angular and Geometric elements and is usually found in stores with a large floor area.

Concept 52

Concept Retail Design Layout Design 52

Greater Group

JUNE 25, 2023

In developing the brand story, the business does not focus on itself, but rather on its target market and that market’s problems. Exploring the product offerings takes time, which means slowing the target market down while they are in the store.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40