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Introducing Asia’s answer to slow fashion: Supermint

Inside Retail

Asia’s answer to slow fashion, Supermint, has just unveiled its first Hong Kong store at mixed-use retail destination PMQ. We believe we can open up more possibilities for slow fashion and make the fashion journey sustainable. “We Modern women are independent and have unique fashion tastes.

Fashion 130
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India’s DTC boom: Fuelled by technology and Millennials

Inside Retail

India’s DTC retail landscape has been evolving rapidly, driven by factors like increasing internet penetration, a shift in consumer preferences towards online shopping, and the ascent of digital marketing. Industry experts predict significant further expansion in the DTC market in the years to come. What lies ahead?

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Tapping into Temu: Why American Gen Zs love the Chinese app

Inside Retail

The 7-month-old marketplace has even begun outpacing China’s national retailers, establishing itself as a major player in the industry – and raising the eyebrows of competitors like Shein with its aggressive customer acquisition tactics. trillion this year, capturing a significant share of the global market.

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Localisation, livestreaming and logistics: How to tap into the Chinese market

Inside Retail

Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. Accept that China is a very different market to the one you’re used to. Research the right market.

Marketing 130
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What’s new in visual merchandising?

Retail Focus

Retail Focus speaks with several specialist companies in this area about some of the latest trends they have noted in reference to visual merchandising, as well as their new solutions designed to help retailers win new business and keep hold of valuable customers.

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‘Gen Z wants to see change’: Princess Polly’s journey towards diversity and inclusion

Inside Retail

Last year, Gen Z fashion retailer Princess Polly made headlines with its fellow A.K.A. Brands, when the retail business was publicly listed on the New York Stock Exchange. We’ve made some pretty big waves in Australia and the online fashion space. What do you think makes Princess Polly stand out?

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How Gucci and Ikea are using AR to drive sales

Inside Retail

According to an International Data Corporation (IDC) study, AR is anticipated to see compound annual growth rates of up to 135 per cent in retail market spend by 2023, and Snap is eager to get a slice of the pie. The client can then share the look to their social media, automatically tagging the salon in the process.