Inside Retail

JUNE 10, 2024

It took a slow-and-steady approach to expansion, opening its 100th store last year to coincide with its 10th anniversary, but has since ramped up its strategy, saying it intends to have 220 stores by 2026. Compared to other premium brands, Lululemon is a veteran with a decade-old presence in China.

Target Market 246

Target Market Hobbies Apparel Social Media 246

Retail Focus

AUGUST 10, 2022

The restrictions imposed during the coronavirus pandemic resulted in many people learning new skills or returning to hobbies that had previously fallen by the wayside. It helps to set out a strategy and define your objectives. Marketing strategy – One of your main goals will be to attract customers, so you’ll need a strategy to do so.

Hobbies 147

Hobbies Social Media Strategy Planning 147

Retailing Insight

JANUARY 22, 2024

Do they have any hobbies? PSYCHOGRAPHICS – What is their lifestyle and perceived social status? Your plan should include media strategies, specific messages, and market penetration techniques. Media usually has the largest audience reach and clout. Do they rent or own their home? What stores do they shop in?

Marketing 52

Marketing Target Market Gifts Social Media 52