Retail Focus

FEBRUARY 7, 2024

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

Customer Engagement 130

Customer Engagement Engagement Marketing Flow 130

Trade Show Booth Companies - Trade Group

SEPTEMBER 20, 2023

To distinguish your product from competitors, embracing experiential marketing is an excellent approach to actively engage, captivate, and cultivate Gen Z into enthusiastic advocates for your brand. Personalize Your Messaging Offer personalized experiences or products tailored to individual preferences.

Engagement 52

Engagement Strategy Marketing Social Media 52

Inside Retail

MARCH 27, 2024

Inside Retail spoke to The Iconic’s chief marketing officer , Joanna Robinson, to unpack the strategy that propelled this successful campaign. “As The Iconic remains Australia’s leading fashion and lifestyle platform with 25 million monthly visitors, an estimated 2000 app downloads every day and over 1.7 million followers.

Social Media 130

Social Media Fashion Engagement Promotion 130

Inside Retail

MAY 23, 2024

Markets, bazaars, and special events also offer opportunities to showcase your products physically. Convenient delivery options tailored to your customer base are essential. From a global perspective, returns should be taken seriously. For a comprehensive guide, download the 2024 Ecommerce Delivery Benchmark Report today.

Social Media 147

Social Media Customer Retention Strategy Consumer 147

Inside Retail

MAY 27, 2021

E zibuy and Gumtree , two companies that continue to see significant growth and engagement, share their perspective on the rise of e-commerce during the pandemic, the challenges they faced and how a tech solution driven by AI helps them personalise their experiences and unlock hidden revenue. Relevancy Drives Revenue.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

MARCH 7, 2023

While activity may be coming back to pre-pandemic levels, there remains a strong market appetite to buy good retailers that have adapted to the new normal and are future-fit, with strong digital DNA and clearly defined brand identities. So how do you get your retail business ready for a transaction?

Planning 244

Planning Consumer Marketing Strategy 244

Inside Retail

AUGUST 25, 2022

From a financial perspective, a big milestone for the company was starting 2022 on a firm financial footing after breaking even the year before. With 75 per cent of its customers being female, and 85 per cent of its revenue coming from the app, Zalora is heavily reliant on this component of their marketing mix and its high ratings of 4.8

Fashion 130

Fashion Curate Space Social Media 130