Inside Retail

DECEMBER 14, 2023

When these technologies are able to leverage vast amounts of customer data, they can become extremely powerful. Retailers are recognising the need to be smarter and more personalised in their interactions with customers. Collecting customer information – Know Your Customer – has been a leading trend in recent years.

Engagement 130

Engagement Line Pattern Balance 130

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Moreover, this technology extends its utility beyond mere product recommendations.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

OCTOBER 24, 2023

This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers. By analysing market research, consumer surveys, and sales data, they can identify patterns, preferences, and emerging trends.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

APRIL 4, 2024

Luxury brands prioritise the customer experience in their digital transformation efforts. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017). Luxury brands are using technology to create immersive and interactive product presentations.

Social Media 147

Social Media Strategy Balance Engagement 147

RetailMinded

JULY 29, 2023

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Barber Design

SEPTEMBER 24, 2018

Retail trailblazers Nike have been successfully trialling the hyper-local concept in the US and are looking to open more hyper-local concept stores – where the shop is tailored to meet the needs of a very specific local community. Data-driven. Let us know what you think in the comments section below.

Concept 52

Concept Tailored Pattern Perspective 52