VMS

DECEMBER 20, 2022

Givenchy’s two-level, 3500-square-foot boutique on Greene Street features tailored men’s and women’s ready-to-wear and accessories, in addition to exclusive made-to-order programs. The color and materials palette delights the aesthetic sensibilities with the intermingling of stone gray, lavender and stainless steel. KEVIN SCOTT.

Curate 106

Curate Sporting Goods Advertising Accessories 106

Inside Retail

JANUARY 8, 2024

Driscoll cited data from Lionesque Group, a leading creator of pop-ups, which showed that nearly half of Gen Z shoppers who primarily shop online prefer to engage with brands through experiential pop-up activations when shopping in person. She believes that the key elements of a successful pop-up are authenticity and engagement.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

DECEMBER 17, 2023

It can pull together and securely store customer data from multiple sources, structure that data, and make it available to other systems and solutions – all in a single vertically integrated location. The more you know about your customers, the more you can tailor your message to them, and the more effective your campaigns can be.

Engagement 130

Engagement Flow Tailored Marketing 130