Curate Customer Engagement Marketing Tailored 
RetailMinded
SEPTEMBER 30, 2023
Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.
Inside Retail
JANUARY 12, 2023
Beyond just ‘buy now’ buttons, these include customisable Facebook and Instagram shops, peer-to-peer marketplaces, curated shopping lists such as on Pinterest, livestreamed events, and shoppable AR filters such as shoppable lenses on Snapchat. . TikTok Shop is currently available in the UK and a number of Southeast Asian markets.
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Inside Retail
NOVEMBER 14, 2023
As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.
Retail Focus
NOVEMBER 7, 2023
Luxury marketers are exploring multi-sensory experiences in physical stores, potentially integrating ASMR (autonomous sensory meridian response). This involves engaging multiple senses to create a memorable and unique experience for digital-native customers.
Design Middleeast
DECEMBER 21, 2023
Meet Azhar Sajan, Director of Casa Milano, as he talks about his career path, the challenges he faced, fruitful collaborations, entering into new markets, and how strong teamwork is ultimately what makes success possible. Instead of a broad spectrum, I opted to target a specific group of market participants.
All Work
DECEMBER 18, 2020
Retailers strive to understand cultural values and make sure their marketing communications and actions reflect the same values of their intended target customer. A physical presence helps build brand awareness and contact with potential new customers or employees. High-Touch, High Experience. What is the unique culture?
Inside Retail
DECEMBER 17, 2023
It can pull together and securely store customer data from multiple sources, structure that data, and make it available to other systems and solutions – all in a single vertically integrated location. For most brands, the collection of data has evolved over its history as the business grows and deploys new software and marketing tools.
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