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Squad shopping and self-improvement: Five consumer trends to watch in 2023

Inside Retail

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them.

Consumer 130
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Four out-of-the-box influencer marketing strategies

Inside Retail

Even as businesses reopen in many parts of the world and people swap masks for makeup, 2021 continues to be a time of transition, with the rules of post-pandemic life still taking shape. In short, the old rules of influencer marketing were out — and to succeed, brands, like influencers, had to think outside the box. 1 earner with $2.6

Strategy 130
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From resale to recycled steel, Swiss watches adapt for the next generation

Inside Retail

Swiss watch brands are set to benefit from a rise in pre-owned sales, driven by millennial and Gen Z consumers. A recent report from Deloitte estimates the pre-owned luxury watch market will grow to US$35 billion by 2030. . Data-based decisions.

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How Sophie Monk helped Skye + Lach Co on its way to $5 million

Inside Retail

Designer eyewear brand Skye + Lach Co survived the pandemic through a strong marketing and educational campaign. Thomasz focuses on the financial, wholesale and customer service side of the business, while Schmidt looks after marketing and creative. Being keen consumers, we knew what we wanted,” she said. “We

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Why bricks-and-mortar is still critical in China

Inside Retail

A recent McKinsey report also stated that while e-commerce has boomed since the onset of the pandemic, forward-thinking companies are using their stores to educate consumers, reinforce their brand positioning, and support online sales. The Chinese market. According to data from Statista, in-store sales are expected to reach $21.4

Display 130
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Analysis: How five luxury brands won digital fashion week

Inside Retail

A year into the Covid-19 pandemic, there’s no question the global crisis has disrupted just about everything in the fashion world, from how we dress, to how we shop, to how the industry itself operates. million earned media value, or EMV (Tribe Dynamics’ proprietary metric for quantifying the value of digital earned media).

Fashion 147
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How Gucci and Ikea are using AR to drive sales

Inside Retail

According to an International Data Corporation (IDC) study, AR is anticipated to see compound annual growth rates of up to 135 per cent in retail market spend by 2023, and Snap is eager to get a slice of the pie. The client can then share the look to their social media, automatically tagging the salon in the process.