Remove tag marketing-claims
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Why Amazon challenger Temu is so addictive to shoppers

Inside Retail

It’s safe to say the platform has some winning strategies that keep consumers coming back. Value Many Australians might associate “made in China” with cheap price tags and low quality. However, Temu’s consumers are beginning to view it as offering affordable products that do not necessarily compromise on quality.

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Is all media good media? Experts weigh in on Adidas’ fake press release 

Inside Retail

Then, there was the spoof press release written by an activist organisation dubbed The Yes Men, which claimed that Adidas had appointed a former Cambodian union leader as its new co-CEO, duping some reputable outlets, such as The Australian Financial Review , into running a story on the fake news. million in wages.

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As warehouses get greener, demand for eco-friendly packaging is soaring

Inside Retail

As consumers expect more environmentally sustainable solutions for the packaging of products and deliveries, shippers may be missing equally compelling reasons to make the switch: significant cost savings and an increase in operational flexibility. They need to move towards sustainable packaging as their consumers increasingly demand that.

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Registers of the Lost Ark Bag Appeal: Cult Gaia’s Unsuccessful Trade Dress Application

Hunton Andrews Kurth

However, it can also include product design itself if the design elements claimed are distinctive and allow the consumer to recognize a single source as the producer or seller of the goods. First, be careful what you say in the press, in interviews, and in documents or tags that accompany your goods.

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8 Sustainable Retail Strategies for 2024

Parcel Pending

Sustainability is the buzzword among both retailers and consumers in 2024. According to a recent NielsenIQ study, 78% of consumers claim a sustainable lifestyle is essential, and 30% are more likely to purchase sustainability-focused products. The deinfluencing tag has been viewed over 322 million times on TikTok alone!