Localisation, livestreaming and logistics: How to tap into the Chinese market
Inside Retail
NOVEMBER 18, 2021
Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. trillion Chinese consumers spent in 2019. trillion, and the US$5.6 personal care. ? home, mother and infant.
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