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Innovate or die: How brands can create impact

Inside Retail

When it comes to the retail space in this day and age, this old adage has a familiar ring to it. This era of retail is undergoing a technological revolution unlike any other. These consumers will have a stronger affinity for brands that resonate with them, in terms of their corporate values and social initiatives.”.

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The importance of an elite B2B customer experience

Inside Retail

Customer experience (CX) has long been a strategic focus for business-to-consumer (B2C) retailers who understand its role as a key driver of customer acquisition, conversion, and retention. Despite this understanding, many retailers still under-invest in their B2B customer experience.

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In retail, there’s no one-size-fits-all approach to accessibility

Inside Retail

But is the retail industry really living up to the promise of creating products that all consumers, with a variety of physical, visual, and neurological needs, can use? How large is the market for accessible products? The reality is that there is no one example of what a disabled consumer looks like.

Fashion 130
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What Is Visual Merchandising?

Creative Displays Now

From the moment consumers step foot in a store, they start making purchasing decisions based on what they see. It’s a crucial strategy to make your products stand out in a competitive retail space. It’s a crucial strategy to make your products stand out in a competitive retail space. First Impressions.

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5 Marketing Strategies To Help You Find New Customers

RetailMinded

This means, for your marketing campaign to be effective you must begin by understanding where to find your ideal customers. This will inform the activities, tactics and channels that you will use to draw in customers. You can partner with other businesses just to target your brand name to gain traction among your target market.

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How to Master Retail Design Concepts: Transforming Your Store into a Shopper’s Haven

Greater Group

Retail design concepts have come a long way from simply putting one’s wares on display with the goal of getting people to buy. While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer.

Concept 52
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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

Retailers are realigning their visual merchandising strategies towards capturing the needs, aspirations and lifestyles of individual customers by using the latest analytics tools to capture consumer data and visual merchandising software applications to deliver targeted and personalized product recommendations,” according to Stylitics.com. “By