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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. This is just one of the many ways shopping has evolved. Nearly 80% of U.S.

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From stock levels to financing: How interest rate hikes impact retail

Inside Retail

Following nine consecutive interest rate increases in Australia – with more likely to come – retailers are having to navigate a challenging economic environment, as consumers are looking to cut back their spending across a range of categories. per cent drop in consumer spending.

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Australia’s entrenched e-commerce platforms poised for industry disruption

Inside Retail

Australia’s e-commerce boom has given rise to a healthy ecosystem of online shopping merchants commanding a sizable user base of local consumers – many of whom managed to weather the pandemic by riding a surge of digital sales. Shoppers are more sophisticated today and are looking more for value,” says Levy.

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What’s new in visual merchandising?

Retail Focus

Of course, things have moved on a little from the early days of simple displays, with retailers now having a whole arsenal of tools at their disposal to not only bring in more consumers, but also improve their overall experience. However, when it comes to actually using these tools, this is often easier said than done.

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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. And consumers can feel it.

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From Singapore to Seattle: How Amazon is helping small sellers go global

Inside Retail

The opportunities for growth are even greater for those MSMEs that are looking beyond Singapore to more mature online retail markets, like the US. That’s the message that US retail giant Amazon is sending with the recent launch of the Singapore Cross-Border Brand Launchpad. This can be costly and time consuming.

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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? This highly strategic approach is less gazing into a crystal ball while ensconced in flowing robes, and more using robust frameworks and tools to determine insights into what might happen.

Strategy 245