Inside Retail

MARCH 19, 2024

“You need to really lean into understanding your customer and their value and create personalised experiences that minimise wasteful spending for you as a retailer and that also drive customer retention.” The ease of returns has become a basic expectation among consumers shopping online.

Planning 290

Planning Customer Retention Social Media Marketing 290

Inside Retail

AUGUST 9, 2023

At the same time, fraudulent consumer activity related to returns has been profit-draining for various brands. Charging for returns could possibly erode customer goodwill, and thus is not a good idea, Townsley said. Doing this can be great for customer retention and will deter fraudsters,” she said.

Pattern 130

Pattern Customer Retention Strategy Merchandising 130

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

AUGUST 25, 2023

They’re more likely to make a purchase if they see positive testimonials from other consumers. As such, you should encourage existing customers to share their genuine feedback and then showcase these reviews on your product page. This forms a part of social proof, which potential shoppers heavily rely on during decision-making.

Social Media 52

Social Media Customer Retention Strategy Engagement 52