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Understanding the consumer of 2021

Inside Retail

Almost a third of consumers report better online shopping and delivery experiences during the pandemic and more than 20 per cent report that in-store experiences improved. Consumer-facing businesses have built valuable goodwill among their customers. Consumers unevenly impacted. Changed shopping behaviours….

Consumer 242
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Why retail media has become the next big tool in performance marketing

Inside Retail

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277
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Activating consumer support for the circular economy, and your brand

Inside Retail

Up to 80 per cent of consumers say they’ll join in business-led programs that facilitate donating items, buy-back, resale, recycling, and repair programs. consumer-insights. Harnessing the opportunities. Her answer is the circular economy, and businesses can move confidently to advance it with their customers behind them.

Consumer 130
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What to do when waste-conscious consumers expect action

Inside Retail

At least two significant forces are reshaping how and where consumers shop and their expectations of brands. However, according to CommBank’s latest Consumer Insights Report – Circular Economy: The impact of business-led action on future consumers , they are calling on businesses to take the lead.

Consumer 130
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Retail Luminary Stuart Armstrong Joins OnQ Board of Directors

VMS

Over the subsequent four decades he held leadership roles at a range of companies serving the retail and consumer packaged goods (CPG) spaces, focused primarily on shopper engagement technologies and category management best practices at retail. For more information, visit www.onqsolutions.com.

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The Lexicon welcomes host of new occupiers amid action-packed summer events programme

Retail Focus

Each week, all Søstrene Grene shops receive a wealth of new, exciting products, and some are only sold for limited periods. Meanwhile, Mr Simms Sweet Shop, the UK’s largest chain of traditional sweet shops, will be opening its first outlet in Bracknell after signing a 10-year lease for a 500 sq ft unit at The Lexicon.

Art 147
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How to unlock the power of retail media to boost ad revenue and sales

Inside Retail

“Retailers are starting to work out, ‘Well, I’m actually sitting on quite a large amount of consumer data and I’m also sitting on a lot of transaction value from people using my e-comm to be able to purchase and transact,” Townsend said. What are the benefits to brands and retailers?