Inside Retail

APRIL 8, 2024

Expanding a fine jewellery brand into new markets involves a strategic, multifaceted approach that carefully considers the unique characteristics and needs of each target market,” Angus said. It fosters a sense of community and strengthens the brand presence in targeted markets”.

Target Market 130

Target Market Expansion Strategy Location 130

RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!

Strategy 52

Strategy Social Media Display Engagement 52

All Work

OCTOBER 31, 2023

This could include open concept plans, multi-functional furniture, and other space-saving features. As design continues to evolve, architects and developers are well-served by understanding the needs and preferences of this generation to meet both the social and functional desires of this growing target market.

Design 67

Design Layout Design Trends Space 67

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. These success stories are testaments to the transformative power of email and personalisation.

Tailored 130

Tailored Engagement Reimagine Marketing 130

Inside Retail

JANUARY 8, 2024

The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. And as more businesses embraced the concept, it morphed into a whole new beast. But the term pop-up is relatively recent. Consider Chanel’s recent repurposing of a Brooklyn diner for the launch of its Chance Eau Fraîche perfume.

Engagement 130

Engagement Shopping Artistic Marketing 130