RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!

Strategy 52

Strategy Social Media Display Engagement 52

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. With enough data gathered from past and present, can we foresee the purpose of their visit?

Tailored 130

Tailored Engagement Reimagine Marketing 130

Inside Retail

JANUARY 8, 2024

The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. And as more businesses embraced the concept, it morphed into a whole new beast. But the term pop-up is relatively recent. Consider Chanel’s recent repurposing of a Brooklyn diner for the launch of its Chance Eau Fraîche perfume.

Engagement 130

Engagement Shopping Artistic Marketing 130