RetailMinded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. The fusion of digital technology, experiential engagement, and personalized narratives empowers these retailers to thrive.

Strategy 52

Strategy Social Media Display Engagement 52

Inside Retail

JANUARY 8, 2024

The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. And as more businesses embraced the concept, it morphed into a whole new beast. She believes that the key elements of a successful pop-up are authenticity and engagement. But the term pop-up is relatively recent.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. The essence of personalisation Picture a scenario, you’re in a department store.

Tailored 130

Tailored Engagement Reimagine Marketing 130