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Sephora China launches ‘Store of the Future’ retail concept in Shanghai 

Inside Retail

US beauty giant Sephora has brought its ‘Store of the Future’ concept to Shanghai’s East Nanjing Road, the brand’s second globally after launching in Singapore last year. The post Sephora China launches ‘Store of the Future’ retail concept in Shanghai appeared first on Inside Retail.

Concept 246
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Crafting A Unique Brand Identity And Customer Engagement In Retail

RetailMinded

Welcome to the world of crafting a unique brand identity and customer engagement in retail. This isn’t just about selling products; it’s about creating a brand that people genuinely want to engage with. Independent retailers must meticulously curate this identity to carve a niche in the competitive market.

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The Art and Business of Christmas Windows in Retail

Retail Focus

These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

Art 264
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Inside Levi’s experiential retail flagship in the Philippines

Inside Retail

It recently opened its most expansive store in Southeast Asia in SM North Edsa in Manila, where customers can tailor Levi’s items to mirror their unique style and personality. Experiential retail The opening of the store, which features Levi’s NextGen design concept, signifies a shift towards an experiential retail model.

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Zalora exec talks immersive retail and personalised customer journeys

Inside Retail

The Terminal “Our ‘click and mortar’ strategy is designed to integrate the convenience of online shopping with the tangibility of a physical store – where products purchased at the store are delivered straight to customers’ homes to ensure a seamless and engaging customer journey,” he told Inside Retail.

Fashion 130
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Vicinity Centres’ marketing and brand GM Amy Wotton on DFO’s retail refresh

Inside Retail

We measure NPS, better known as net promoter score, which talks to the stickiness of loyalty and engagement,” she added. Vicinity Centres aims to curate a range of premium brands across men’s and women’s fashion, accessories, homewares and more, providing shoppers with access to the latest trends and timeless classics.

Marketing 130
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Abracadabra! Luxury Pop-up Stores Bringing Fantasy to Real Life

Retail Focus

As luxury brands invest in various areas, they aim to create immersive and unforgettable experiences for their customers with a focus on aesthetics, arts, technology, food and services, collaborations, exhibitions and museums, these brands are taking the concept of luxury pop-up shops to the next level. The Ephemeral Luxury Brand Strategy.

Art 100