article thumbnail

How Color Psychology Influences Retail Sales

Creative Displays Now

Color psychology is the study of how colors subtly influence human emotions, decisions and perceptions. Using colors strategically in product displays or branding can evoke specific feelings to foster connections with your brand or products to drive purchases.

Color 98
article thumbnail

Using Temporary Displays in the Digital World

Creative Displays Now

As more aspects of sales go digital, you probably think about how you can stay ahead with marketing techniques and strategies that will work in the modern industry. Physical temporary displays are still beneficial for sales. Keep reading to learn about the value of using temporary vs. digital displays to promote your products.

Display 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Choosing the Best Materials for Visual Merchandising Concepts in Luxury Retail Stores

Retail Focus

Dutch contemporary artist Levi van Veluw , the creator of inaugural window display art for Hermès’ at Nordiska Kompaniet, said, “the window becomes an experience.” Retail experts agree that visual merchandising is more than creating window displays to attract customers. Metal in Retail Displays .

article thumbnail

The Power of Point Of Purchase Displays During Holiday Season

Scrube

According to the National Retail Federation , holiday retails sale during 2019 had a strong finish at $730.20 As a retailer, you should take advantage of this lucrative opportunities and utilize point of purchase merchandising displays to increase impulse purchases during the coming holiday season. Positioning.

Display 52
article thumbnail

What Is Visual Merchandising?

Creative Displays Now

The display colors, lighting and messaging play a significant role in which products catch their eye. It’s a crucial strategy to make your products stand out in a competitive retail space. This practice took off in the 19th century after department store window displays became popular.

article thumbnail

Photography for eCommerce

Jahabow

Think about how customers shop, where they tend to go the most, how you’ve grouped your items together in display cases, and which if your items are best sellers. Develop a scalable, replicable strategy and think about how you’ll combine photo types, what color palettes you’ll use, and how you’ll keep photo composition consistent.

article thumbnail

5 Best Experiential Retail Examples

Greater Group

STORY at Macy’s launched with the theme, ‘Color’, threading its way through the wide range of curated products and theme-related community events, brightly bringing their material Instagram-feed to life. The last mentioned brand is displaying a selection of items from the exclusive Levi’s x Crayola collaboration with a back-to-school theme.