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Choosing the Best Materials for Visual Merchandising Concepts in Luxury Retail Stores

Retail Focus

Retail experts agree that visual merchandising is more than creating window displays to attract customers. The goal is to develop creative and bold designs to delight your customer’s imagination and curiosity with an aesthetic experience. . Metal in Retail Displays . Reusability . Example 1: Metal Shoe Stand .

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Guide to Cross-Merchandising Using Retail Displays

Creative Displays Now

Cross-merchandising is a simple and affordable advertising technique that helps you reach your target audience by partnering with other brands targeting the same audience. It involves using related merchandise displays to expose your products to customers who are already buying products that complement yours.

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Lowe’s Collab with Iris Apfel Celebrates Shared Centennial

VMS

has introduced Lowe’s House of Curators, a series of bespoke decor curations that will launch with a collaboration with iconic designer Iris Apfel, according to a press release. Apfel’s four collections will highlight the shared centennial with a look back at the most iconic color trends of the past century.

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Reimagining Your Retail End Cap Displays: Strategy Tips + Design Ideas

Rose

Of course, end caps are about more than just displaying merchandise; they’re often designed to tempt shoppers to experience a product or to give select brands a visual boost. Tips for Design Effective, Eye-Catching End Caps. Break the Rules – The rule of thirds is vital to design, photography and art.

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Benetton Enters Resale with Depop Collab

VMS

United Colors of Benetton (Ponzano Veneto, Italy) is among the apparel retailers jumping into the second-hand shopping marketplace with a collaboration with Depop, reports WWD. Depop, which specializes in vintage merchandise, is a peer-to-peer resale market and Gen Z favorite. Depop sellers from the U.S.

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Window Display Ideas to Attract a Wide Array of Shoppers

Retail Focus

With that in mind, let’s take a look at eight strategic themes for store window displays, designed to cater to varying consumer preferences. So stick around as we dissect the art of effective visual merchandising. Interactive Design Elements: Consider design elements that move or make noise for an engaging experience.

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The Art and Business of Christmas Windows in Retail

Retail Focus

These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. Creativity and Innovation in Design The canvas of Christmas windows is a place where creativity can be unleashed.

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