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How Color Psychology Influences Retail Sales

Creative Displays Now

Color psychology is the study of how colors subtly influence human emotions, decisions and perceptions. Using colors strategically in product displays or branding can evoke specific feelings to foster connections with your brand or products to drive purchases.

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Colour-drenched coffee shop by Uchronia references "sunsets in the Tunisian desert"

Dezeen

Gradated lava stone flooring and suspended planet-like orbs feature at the Cafe Nuances coffee shop in Paris , which was created by Dezeen Awards -nominated studio Uchronia. Located on the city's Rue de la Tremoille, the coffee shop is the third Uchronia -designed branch for Parisian coffee roaster Cafe Nuances.

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Harnessing Pallet Skirts for Club Store Success

Creative Displays Now

Shopping in-store allows customers to get a product immediately, leverage customer services and explore other items in the same product range. Custom pallet skirts enhance the in-store shopping experience by showcasing your brand and making your products more accessible. Why Do Pallet Displays Work So Well in Club Stores?

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On Our Radar: The Shop Windows of Coventry City Centre (Coventry, U.K.)

VMS

Curated by Charles Levine, The Shop Windows of Coventry city center invite artists, architects, designers and other creatives to take over retail display windows across the city’s core. The windows utilize vibrant color and contrasting patterns to create unique design narratives.

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7 Tips for Creating Successful Holiday Retail Displays

Creative Displays Now

Much holiday shopping happens weeks and even months before the actual holiday. It is never too early to plan ahead, and with these seven tips for creating successful holiday displays, you can create a seamless campaign that is ready for peak shopping seasons. It shows that your product is in tune with both seasonal and long-term needs.

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Choosing the Best Materials for Visual Merchandising Concepts in Luxury Retail Stores

Retail Focus

Fabric textures can influence the perception of colors, so creative visual merchandising concepts select and combine different fabrics with building a story for retailers. A sense of contrast . The color combination of beige and metallic tones brings masculinity to match the brand’s image. Easy to obtain . Longevity .

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Holiday Packaging Trends for 2024

CRP

This is especially true for e-commerce packaging and shipping boxes used for online shopping. Waste management studies in Los Angeles highlight a post-Christmas spike in shipping materials waste, with a striking contrast between December 2022 and January 2023. Cardboard waste jumped from 2.04 tons to 16.42 Image courtesy of Gucci.

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