Brand Management Engagement Planning Social Media 
Inside Retail
FEBRUARY 19, 2024
You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. Swift’s brand promise has always centred on quality products.
Retail Focus
FEBRUARY 9, 2023
Opening or reviving a retail business in remote locations should put on first: Embracing technology: Shop owners can use digital platforms such as e-commerce websites, social media, and online marketplaces to reach a wider customer base and compete with larger retailers.
Inside Retail
JULY 11, 2023
Inada said that the brand has conducted several surveys to gauge the understanding of the brand among local Singaporeans, and found out that while many had great memories of the brand when they were much younger, they had lost touch as they got older.
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