Inside Retail

JUNE 18, 2023

“We’re a sports company, but I also see us as a movement and wellness company – this means embracing and celebrating all forms of movement and all health journeys, and being your authentic self,” said Liz Weldon, VP of Global Nike Women’s brand management. “We

Marketing 130

Marketing Engagement Space Brand Management 130

Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. What incentives do retailers have to reinvest in local urban stores? Ghalia BOUSTANI.

Social Media 264

Social Media Concept Shopping Beauty and Health 264

Retail Focus

AUGUST 10, 2023

From boutiques to beyond … Luxury brands are moving past the confines of traditional bricks-and-mortar retail to offer immersive experiences that go beyond just products. The diversification of touchpoints contributed to giving luxury brands more opportunities to communicate what they stood for.

Expansion 130

Expansion Balance Boutique Curate 130

Inside Retail

MAY 10, 2023

“We have seen a strong shift back to retail as customers look to in-person shopping experiences, and engage with our products and staff in-store,” Koko Black’s senior brand manager Kyle McKnight told Inside Retail. It’s] one of the most significant changes in consumer behaviour during the pandemic,” Datson told Inside Retail.

Boutique 130

Boutique Gifts Fashion Management 130

Inside Retail

OCTOBER 25, 2023

However, it appears that while the luxury goods group was adept at selling its own brands, managing the technology and logistics of an e-commerce platform like Yoox Net-a-Porter was a different matter. That is best done on a brand website or in a brand store. million. .

Fashion 246

Fashion Balance Planning Brand Management 246

Inside Retail

JULY 11, 2023

The brand’s first rebranded store opened its doors on the 18th of May in Serangoon Nex shopping mall. Sanae Inada, the General Manager of Rive Gauche, said this new branding initiative reflects the brand’s evolution over the last three decades.

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

APRIL 5, 2022

She’s already really engaged with us on social and online, so I think this gives her the opportunity to come in and embrace the store experience. We all get consumed in the day-to-day of working in the business; the pandemic brought us the ability to slow down and work on the business. It’s a really vibrant space for us.

Marketing 130

Marketing Planning Space Engagement 130

Retail Focus

OCTOBER 10, 2023

True experiential retailing comes to life when brands skillfully utilize their physical spaces, props, and products to captivate and engage customers in a manner that culminates in a truly unforgettable event. Brands that fail to provide such experiences risk customer apathy and disengagement.

Engagement 147

Engagement Harmony Strategy Management 147

Inside Retail

OCTOBER 13, 2021

As retail competition escalates on a global scale and across multiple channels, many brands and thought leaders have gravitated to the idea of ‘brand love’ as a way of differentiating. The hope is that getting consumers to love your brand will make them more loyal, purchase more frequently, and so on.

Consumer 130

Consumer Shopping Other Marketing 130

Quarter 20

AUGUST 9, 2019

In particular, retailers are finding success by delivering these in-store community experiences to consumers who want to feel a part of something larger and desire a sense of belonging. Many of us recognize Lululemon as a stand out brand that. Their goal: Give consumers the tools and opportunities to become their best selves.

Retail Space 52

Retail Space Space Outdoor Promotion 52