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Nat Habit’s clean beauty revolution: from D2C success to offline expansion

Inside Retail

In India’s fast-paced beauty and personal care market, where trends evolve, and consumer needs emerge, Nat Habit stands out as a beacon of authenticity and commitment to natural wellness. Engaging beyond transactions, we build a community through social platforms, fostering open dialogues. The company received an infusion of $10.2

Expansion 130
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How US start-up Subtl Beauty stacks up in a hypercompetitive beauty market

Inside Retail

Launched in 2018, Subtl Beauty is built around the idea of having all your makeup essentials — like concealer, blush, and powder — in one easy-to-use stack, or ‘stak’, as the brand dubs its hero product, rather than carrying around a bulky slew of items. Though not my ultimate calling, it sparked my passion for beauty.

Marketing 130
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Inside Ikkari’s first physical store – and its plans for more

Inside Retail

After only six months of operations, Aje Collective’s beauty brand, Ikkari, launched its first physical location, with the promise of more to come. The business uses all-natural ingredients across a slew of products, ranging from skincare and ingestibles, to beauty and diffusers. Next, however, is its own bricks-and-mortar expansion.

Planning 246
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Adore Beauty CEO resigns to take up new role

Inside Retail

Adore Beauty Group CEO Tennealle O’Shannessy is to step down prompting a global search by the company’s board for a replacement. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history. Adore was launched 22 years ago as Australia’s first beauty-focused e-commerce website.

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Baby Bunting records higher profits, plans expansion into New Zealand

Inside Retail

In a results presentation, Baby Bunting’s CEO and MD, Matt Spencer indicated the company has plans to enter the New Zealand market with 10 stores. “As the strength of our offer grows and our customer engagement increases, we will assess the broader $5.1

Expansion 130
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Q&A: How Rationale is taking Australian luxury beauty to the world

Inside Retail

Last month, Australian luxury skincare brand Rationale launched its first two international boutiques in Singapore, under the wing of South Korean beauty giant Amorepacific, which invested in the company in 2020. The complete focus from Richard has always been on optimal skin health.

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How beauty brands are powering growth on Tiktok

Inside Retail

While TikTok may be able to market just about anything, its robust community of makeup and skincare aficionados has rendered the platform a particularly valuable channel for beauty brands, with some of the industry’s buzziest names owing much of their success to TikTok hype. Campaigns aren’t the only ingredient in e.l.f.’s