Remove Beauty and Health Remove Consumer Remove Engagement Remove Perspective
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Q&A: How Rationale is taking Australian luxury beauty to the world

Inside Retail

Last month, Australian luxury skincare brand Rationale launched its first two international boutiques in Singapore, under the wing of South Korean beauty giant Amorepacific, which invested in the company in 2020. The complete focus from Richard has always been on optimal skin health.

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Redefining everyday beauty

Inside Retail

Restrictions during lockdown periods have resulted in at-home beauty alternatives and an increased focus on self-care. The new normal has led to new beauty regimes and habits, represented in the dynamic of growth and decline of the segments. Channel shift in beauty categories. Beauty in the new normal.

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Fast and fabulous: Estée Lauder drives sales with Uber

Inside Retail

Beauty and burgers collide in a new partnership between Estée Lauder and food delivery platform Uber Eats. The partnership heralds a new chapter of rapid beauty delivery, with couriers connecting retailers to consumers in the time it would take to whip up fries – and for the same price. If you can’t beat them, join them.

Consumer 218
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Analysis: Inside the murky business of skin whitening

Inside Retail

June 2020 marked a major turning point for some of the world’s biggest beauty brands. After years of growing criticism about the sale of skin-whitening products in Asia and overt advertising campaigns equating lighter skin with greater beauty and desirability, global companies finally started to change their offerings.

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The rise of livestream shopping

Inside Retail

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. Beyond higher attendance rates, the brand is also seeing benefits from a time, resource and cost perspective. It’s critical to maintain consumer interest,” she said. Platform for advice.

Shopping 204
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Why Frostbland’s acquisition of pink-clay-mask brand Alya is just the start

Inside Retail

Last week, Frostbland, the distributor behind beauty, health and haircare brands including Lanolips and Bondi Boost, announced its acquisition of Alya Skin. And that’s all still relevant today, but what’s changed is that we now have an understanding of what it could add to our business from a digital perspective.

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How Noonie’s world-first ‘padsicles’ are smashing post-pregnancy taboos

Inside Retail

Here, we chat with Dolan about the development process behind her products, the business’ future plans and the rise in female entrepreneurs aiming to break the silence around women’s health. More women are launching their own businesses that aim to normalise traditionally taboo female health issues. Why did you decide to launch Noonie?